I/O Bio Merino announced key additions to its sales teams that have resulted in a doubling of the brand's dealer base in the United States…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Payless ShoeSource Supports Plant a Tree Campaign
With the celebration of Earth Day just a few weeks away, Payless ShoeSource announced that it will again partner with The Nature Conservancy's Plant a Billion Trees campaign to raise funds to rebuild Brazil's Atlantic Forest…
Outdoor Research Holds Fourth Annual VertFest
Outdoor Research raised more than $6800 for Friends of the Avalanche Center at its fourth annual VertFest. The uphill/downhill race took place at Alpental Ski Area on March 6, 2010…
ASR Aligns 2011 Show Dates
Action Sports Retailer, ASR, announced 2011 dates with January 13th-15th as the dates for the ASR Access event and August 18th-20th for ASR Marketplace. The selected dates and the event's number of days, back to three, come in response to the industr
Kenny Knox Named Golf Etc.’s Spokesman
Golf Etc. of America, Inc., the golf retail franchisor, announced that PGA Tour and Champions Tour professional Kenny Knox will join its corporate team as Tour Representative…
Colorado Submits Proposal to Manage Roadless Lands
Colorado's Governor Bill Ritter's administration has submitted a revised plan for managing more than four million acres of remote, roadless forests in Colorado. State officials claim the plan will provide better protection for roadless forest la
Rollerblade USA Sponsors Mobile Yoga
Rollerblade announced its sponsorship of The Mobile Yoga Workout – a new yoga method melding the benefits of yoga and inline skating…
Soles4Souls Holds Earth Day Recycling Program
Soles4Souls, the international shoe charity, during the month of April is asking people to 'go green' by cleaning out their closets and dropping off their gently worn shoes at drop-off locations in their area. Soles4Souls is collaborating with
Leonardo Pais Becomes Bravo Sports’ Sole CEO
Bravo Sports Corporation announced that longtime Global Bravo Sports chief executive officer, Leonardo Pais, is now leading the company domestically as well as globally. Previously, Pais split the duties of Bravo Sports CEO with Tony Armand, who is slated
Nike to Air Ad Featuring Tiger Woods
Nike Inc. aired a new television commercial featuring Tiger Woods and a voice recording of the golfer's late father. It's the first ads featuring the golfer since revelations about his extramarital affairs…
Lundhags Appoints CEO
The Swedish outdoor company Lundhags hired Henrik Ottosson, currently Business Area Manager clothing for Haglöf, as its CEO…
Oakley Names Surf Marketing Manager
Oakley, Inc. said Tim English has joined the team as Surf Marketing Manager. English was global sports marketing manager for DC Shoes…
Power Plate Signs MLB Stars
Power Plate, the fitness equipment maker, has added Justin Morneau and Dustin Pedroia, the 2006 and 2008 American League MVP's, to its lineup of endorsers…
O’Neill Reaches Brazil Distribution Agreement
O'Neill and Active Brands announced their exclusive, long-term licensing and distribution partnership in Brazil…
Petzl America Appoints Communications Manager
Petzl, the manufacturer of technical climbing gear and Hands-Free Lighting, hired Justin Roth as Communications Manager. Roth's experience includes senior and chief editorial positions at Climbing and Urban Climber magazines for the past three years.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal