SGB Update Sports & Fitness

Gared Performance Sports Continues Growth in Noblesville with New HQ
The City of Noblesville announced that Gared Performance Sports Systems will relocate its headquarters to the Deer Creek Business Park on the city’s east side from its current location in Noblesville. The facility is expected to open in August 2026.

Stahls Appoints EMEA General Manager
Martin Borley, most recently served as executive managing director for Stahls’ UK and Europe. He was promoted to chief executive officer of Stahls’ EMEA, reporting to Carleen Gray, CEO of GroupeStahl, Inc.

Running USA Executive Director Departs for Leadership Role at USA Track & Field
Jay Holder will support Running USA’s transition efforts until a new executive director is named. Kathleen Titus, president of the Board of Directors, will assume the role of interim executive director role.

Varsity Brands’ Debt Ratings Upgraded by S&P
S&P Global Ratings stated the debt ratings upgrade for Varsity Brands, the parent of BSN Sports and Varsity Spirit, reflects “solid demand in both segments, management’s effective execution in expanding the businesses, and the wind-down of significant legal and restructuring cash expenses.”

Pure Hockey Opens Third Store in Ohio
The retail store in New Albany, OH, a suburb of Columbus, is the company’s third in the state and 84th overall. A grand opening will be held later this year.

Revelyst Inc. Acquires GolfLogix, Adds App to Golf Tech Portfolio
Revelyst has acquired GolfLogix, a golf course mapping company, with plans to integrate the technology into its golf platform, which includes Foresight Sports, Bushnell Golf and PinSeeker. GolfLogix’s Co-founders, Scott Lambrecht and Pete Charleston, will remain with Revelyst post-acquisition.

CNBC/NRF Report Sees June Retail Sales Trends Moderate; Sporting Goods Sector Accelerates
Growth in the Clothing, Footwear and Accessories store sector decelerated from the prior-month trend. The category that includes Sporting Goods stores was up 8.5 percent y/y unadjusted in June after an 8.2 percent y/y gain in May.

ITC Rules Insta360 Infringed on GoPro Patents
GoPro, Inc. said a U.S. judge with the International Trade Commission has ruled that Insta360, a Chinese-based maker of action cameras, broke federal law with products that infringe GoPro’s intellectual property covering GoPro’s iconic Hero camera design.

Survey: Americans Changing Purchasing Decisions on Potential Impact of Tariffs
Nearly eight in ten (77 percent) respondents believe tariffs will impact their household finances, with 41 percent noting it has already hurt their wallets, according to a survey of 1,000 U.S. adults by the market research firm Savanta.

Adobe: Amazon Prime Day Drives 30.3 percent Rise in U.S. Online Spending
The Prime Day sale that ran for four days from Tuesday, July 8 to Friday, July 11 helped boost online spending sales across all Uretailers in the U.S. by 30.3 percent to $24.1 billion, according to Adobe, Inc., which tracked the activity, topping its estimate for 28.4 percent growth for the period ending July 11.

Revelyst Consolidates Golf Brands Under One Platform
The company launched the Revelyst Golf Technology platform, which consolidates its golf brands, including Foresight Sports, Bushnell Golf and PinSeeker, under one integrated identity.

Padel Haus Raises $7M In Funding Round
The Brooklyn-based padel club operator, has raised $7 million in a Series B funding round to accelerate the company’s expansion. By year’s end, it aims to operate 40 courts and reach 120 courts and more than 20 wholly owned locations by 2027.

Nike, Inc. Appoints New Converse CEO
Aaron Cain, a 21-year company veteran, was named the new CEO of Converse. He replaces Jared Carver, who is stepping down after serving as CEO for two years.

Costco’s June Comps Get 11.2 Percent Growth from E-Commerce
Excluding gas, Costco’s same-store sales in the U.S. were up 5.5 percent in the U.S. and 6.2 percent overall. U.S. sales were up 7.4 percent year-to-date.

FDRA Urges Trump Administration to Halt New Tariffs on Footwear Ahead of BTS Selling
On Wednesday, July 9, the Footwear Distributors and Retailers of America sent a letter to the Trump Administration requesting that it not impose additional footwear tariffs on top of the existing ones ahead of the critical back-to-school selling season.
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