Author: Thomas J. Ryan

Survey: Social Media Driving Engagement With Runners

Survey: Social Media Driving Engagement With Runners

According to Running USA's "National Runner Survey 2020," social media continues to play an increasing role in enabling runners to connect with running stores, running brands as well as the overall running community. Thirty-nine percent of runners now follow running stores and 32 percent follow running brands on social media. The favorite running shoe brand among survey respondents by far was Brooks, followed by Asics, New Balance, Nike and Saucony. (Read More)

Conversation With Varsity Brands’ CEO Adam Blumenfeld

Conversation With Varsity Brands’ CEO Adam Blumenfeld

“The first priority for Varsity Brands, bar none, is the health and safety of our people,” Adam Blumenfeld, CEO, tells SGB Executive in the first of a series of interviews with industry executives exploring how businesses are coping with the coronavirus pandemic. Blumenfeld details the COVID-19 has impacted Varsity Brands, the company’s recovery strategy and how calls for social distancing may be changing consumer behavior. (Read More)

Run Specialty Community Comes Together To Battle The Coronavirus

Run Specialty Community Comes Together To Battle The Coronavirus

Four days after its second annual RIA Kick Show was canceled, the Running Industry Association (RIA) has come out with a COVID-19 prep guide for the run specialty community to basically survive the coronavirus. And Terry Schalow, executive director of the RIA, said the organization has much more coming as the close-knit run specialty community has quickly come together. (Read More)

Nike Finds E-Commerce Blunts Coronavirus Hit On China Sales

Nike Finds E-Commerce Blunts Coronavirus Hit On China Sales

Nike Inc. said a 36 percent hike in global digital growth drove sales and earnings ahead of expectations in the third quarter ended February 28 and helped the brand recapture lost sales due to store closures in China after the coronavirus outbreak. Digital sales grew in excess of 30 percent in all geographies for the Nike Brand as well as for Converse in the quarter.   (Read More)

SFIA: Sports Industry Focuses On Cash

SFIA: Sports Industry Focuses On Cash

On a webinar Monday exploring the impact of the coronavirus outbreak on the sporting goods industry, Tom Cove, CEO of SFIA, encouragingly said the stimulus bill expected to come out in the coming days is expected to provide relief for small businesses and “pent-up demand” should help the sports industry smartly recover in the back-half of the year. Currently, however, the focus of key industry players to weather the coronavirus is to converse cash. (Read More)

Gildan Activewear Sees Sharp Drop in Imprintables Revenues, Temporarily Closes Plants

Gildan Activewear Sees Sharp Drop in Imprintables Revenues, Temporarily Closes Plants

Gildan Activewear Inc. said it has seen a “significant deterioration” in demand for its products, particularly on the imprintables side where end-users are closely linked to large gathering events. The company is also suspending manufacturing facilities production until mid-April and withdrew its first quarter and full-year 2020 guidance due to uncertainty over the duration of the coronavirus. (Read More)

Duluth Trading Slows Growth Plans To Absorb Coronavirus

Duluth Trading Slows Growth Plans To Absorb Coronavirus

Duluth Holdings Inc., the parent of Duluth Trading, plans to reduce new store openings and take other measures that will curtail expenses and capital spending in 2020 to weather the expected fallout from the coronavirus outbreak. Said Stephen Schlecht, executive chairman and CEO, "Our plans for fiscal 2020 made just a few weeks ago are already out of date and under review." (Read More)

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