SGB Today Outdoor
Petsense by Tractor Supply Hosts Spring Adoption Event
Petsense by Tractor Supply will partner with local shelters nationwide to host their semi-annual National Spring Adoptathon on April 27 from 10 a.m. to 4 p.m.
Burton and Spy’s Winning Moves in the Wholesale Game, Part 2
This is Part 2 of 3 in a series of sponsored posts from ENDVR.
The Lycra Company to Bring Bio-Derived Lycra Fiber to Market
The campaign will inform the active outdoor industry of the advantages of using dent corn as a feedstock for apparel, featuring Iowa farmers growing the corn to create the next-gen of Lycra fiber.
OrthoLite Subsidiary Cirql Launches Recyclable Cirql rTPU30 Midsole
“Cirql represents not only an entirely new product and patented foaming process for OrthoLite it also is an opportunity to minimize waste and pollution on a wide scale across all footwear.” —Matt Thwaites, Vice President and General Manager, Cirql
Phaenom Footwear To Debut Globally at Retail Fall 2024
The latest from Full Stack Supply Co, parent of Faction Skis and United Shapes, Phaenom Footwer will be debut globally at retail.
Big Green Egg Elevates Backyard Experience with Limited Edition Chiminea
In celebration of its 50th Anniversary, Big Green Egg announced the limited release of the Chiminea, with premium ceramics and design and enhanced warmth with Lava Rocks.
The Resurgence of Wholesale, Harnessing New Strategies for 2024, Part 1
This is Part 1 of 3 in a series of sponsored post from ENDVR.
Trango Signs Five-Year Safety Gear Provider Partnership with IFSC
The range of products Trango supplies will extend to all the safety gear needed to run a lead competition, including belay devices, harnesses and ropes.
Polaris Elevates Side-By-Side with 2025 Full-Size Ranger Lineup
Polaris brings back Ranger Crew XP 1000 Waterfowl Edition and announces Ranger Crew XP 1000 NorthStar Texas Edition.
Keen Launches Radical New Boot, Targhee IV with Keen.Fusion
Keen.Fusion creates a “mechanical bond stronger than glue using heat and pressure to fuse the sole and upper of the boot together into one piece.
Carhartt Launches Limited-Edition National Park Collection
“Inspired by the hardworking people who preserve the beauty and safety of our national parks, this collection aims to raise awareness around our partnership with the National Park Foundation.” —Susan Hennike, Chief Brand Officer, Carhartt
Bridging DTC and Wholesale: Your Brand’s Path to Sales
Discover how blending DTC and wholesale strategies with a dash of tech can boost your brand’s sales and market presence.
REI and Partner Expand Camping Experience near Bryce Canyon NP
The companies collaborated to create elevated platforms from Trex composite decking to elevate tent set-ups, expanded REI’s Signature Camp near Bryce Canyon National Park in Utah.
Keen Celebrates 10 Years of Uneek Open-Air Sneaker
To round out the celebration, Keen will introduce three new variations of the Uneek open-air sneaker, available in men’s and women’s styles.
Algenesis Unveils Groundbreaking Biodegradable TPU Material
Algenesis’ partnership with Trelleborg underscores the material’s versatility and potential to disrupt industries ranging from aerospace applications to outdoor apparel.
