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Archives: Press Releases
Aetrex Launches Fitstarter Technology Platform
Integrating the Heeluxe SmartLast system with Aetrex’s 3D foot scanning technology, retailers can provide fit recommendations to consumers upon program implementation
ISPO ‘23: Houdini leads with sustainability, Polartec collab
Challenges brands to up their commitment to the planet and expands Ride Clean initiative for riders and skiers
Grundéns Continues Sustainability Journey with Recyclable Packaging For Apparel
November 30, 2023 (Poulsbo, WA) — Grundéns, producer of the world’s leading fishing apparel and footwear, today announces new Vela packaging for its complete apparel line, improving upon its previous bio-degradable packaging. Vela bags are weather resistant, durable, FSC certified paper bags that are curbside recyclable. Each year, 500 billion plastic bags are used worldwide […]
Ride Like the Pros with Dakine’s Winter 2024 Signature Series
Top-notch snow products with input from Sam Taxwood, Louif Paradis, Jill Perkins, Karl Fostvedt and Sammy Carlson
Dometic Launches Front Runner Toyota Sequoia Roof Rack Kits and Accessories
Los Angeles, Calif. – Nov. 30 2023 – Front Runner Dometic is known for its leading innovation and off-road tough overlanding and camping equipment. Dometic is proud to announce the release of the following three all-new Toyota Sequoia Roof Rack Kits: Slimline II, Slimsport and the Lightbar Ready Slimsport. Front Runner Dometic’s proven roof rack […]
UYN Sports signs Bode Miller as first U.S. Brand Ambassador
Bode Miller Natyon 3.0 Base Layer Line to Launch in US starting this winter season.
Maven Bolsters Premium Line of Optics with RS1.2 Riflescope and S.3 Spotting Scope
Lander, Wyo. (Nov. 28, 2023) – Maven Outdoor Equipment Company, a Wyoming-based direct-to-consumer brand known for offering world-class optics at affordable prices, has expanded its award-winning lines of premium riflescopes and spotting scopes by introducing the RS1.2 Riflescope and S.3 Spotting Scope. The RS1.2 is the culmination of years of research and development, resulting in a […]
Royal Robbins Becomes Brand Certified in the Responsible Wool Standard
San Francisco (Nov. 28, 2023) – In a significant milestone, outdoor adventure brand Royal Robbins proudly announces its recent brand certification in the Responsible Wool Standard (RWS), certified by Control Union 895314. Founded in 1968 by iconic climbers and conservationists, Liz and Royal Robbins, the brand has long been trusted and worn by climbers and those seeking […]
Jogology Running Socks Debuts at The Running Event 2023
The new sock brand focuses on building the running community and supporting speciality run retailers
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