SGB Executive Sports & Fitness

EXEC: Oura Makes Board Appointments

The Finnish maker of smart rings that track health, fitness and sleep , which recently confidentially filed for an initial public offering, will appoint Jason Warnick, Leslie Kilgore, Miki Kuusi, and David Sze to its board of directors

SGB Media Closed for Labor Day Holiday Weekend

In observance of the Labor Day holiday, SGB Media will be closed after noon on Friday, September 4 and for the full day on Monday, September 7. SGB Media will return to the office and resume newsletter publication on Tuesday, September 8.

EXEC: GoPro Goes Big in Merger with Starman Optical, Extends Reach into AI Infrastructure

Hey, if Allbirds can become Smartbird and transition into a sector where capital is plentiful, why can’t GoPro take the AI route and create a StarPro? Pure speculation there but Starman’s U.S.-made optical transceivers are expected to be added to GoPro’s portfolio, extending the company’s reach into the large and rapidly growing market for AI infrastructure in optical transceivers.

EXEC: Kappa Signs Superdry Co-Branding Deal

Italian sportswear label Kappa signed a long-term co-branding agreement with Britain’s Superdry & Co. covering apparel and footwear across the UK and select European markets.

EXEC: Study Finds GLP-1 Users Big Spenders on Fitness

A study from The Consumer Collective shows GLP-1 users taking weight-loss drugs like Ozempic and Wegovy spend $449 a month on fitness, nearly four times the $120 spent by non-users. The study found GLP-1 users are more likely to pay for a gym membership (81 percent, against 43 percent of non-users) and spend more on personal training, supplements, and recovery.

EXEC: Decathlon To Acquire 50 Percent of Sport 2000 France

Decathlon plans to acquire a 50 percent stake in the French retail chain Sport 2000 to strengthen its position in France’s rural areas and ski resorts. Decathlon only has ​five stores in ​the French Alps and Pyrenees.mountains ⁠while Sport 2000 has 190.

EXEC: Lululemon Projected to Deliver Challenging Q2 Ahead of New CEO’s Debut

Lululemon Athletica Inc. is expected to see a sharp decline in Q2 earnings when it reports results this Thursday, September 3. Some analysts believe the retailer may further reduce full-year guidance amid worsening sales trends in the U.S. as investors anxiously await to hear turnaround plans from incoming new CEO, Heidi O’Neill.