SGB Today Apparel

The Lycra Company Introduces Lycra EcoMade Bio-Based Fiber 

The company will launch its bio-based Lycra EcoMade Fiber at the ISPO Munich trade fair, which will take place from December 3 to 5, 2024. Live!, the sustainable clothing brand’s Upfit capsule collection, includes leggings, a top, and a jumpsuit made with Lycra’s bio-derived EcoMade fiber.

Thermore Launches First Consumer Campaign: “Power Comes from Within”

Imagined by the global creative team, Innocean Italy, the brand’s manifesto highlights the quality and versatility of its synthetic insulation and its commitment to wellness, comfort and sustainability, featuring apparel companies, Aspesi, Emporio Armani and Karbon.

Nike Drops N7 Collection Inspired By Native American Ledger Art

Nike partnered with Native American artist Chelysa “Chief” Owens-Cyr, who brings a contemporary take on ledger art, a narrative drawing or painting on paper or cloth predominantly practiced by Plains Indians from the 1860s to the 1920s.

Fanatics Partners with World Rugby

Fanatics reached an agreement to launch and manage the official retail and licensing program for World Rugby, including Rugby World Cups through to 2029.

Ariat Launches Limited-Edition Yellowstone Collection

Designed by Ariat in collaboration with Yellowstone costume designer Johnetta Boone, the collection will be worn in the new season of Paramount Network’s Yellowstone and sold through Ariat and Amazon.

Rawlings Announces 2024 Gold Glove Award Winners

Rawlings Gold Glove Award winners are honored for the best individual fielding performances at each American League and National League position. To determine the winners of the 18 defensive position awards, each team’s manager and up to six coaches on staff voted from a pool of qualified players in their league and could not vote for players from their own team.

On, Patagonia, Puma, Salomon, and LVHM Unveil 100% Fiber-to-Fiber Recyled Tee

In July 2022, On, Patagonia, Puma, and Salomon announced that they had joined forces with French biochemical company Carbios to use its biorecycling technology for synthetic fiber recycling. Together they have produced the world’s first enzymatically recycled t-shirt made entirely from biorecycled fibres.