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Nike And Zalando Offer Path For Marketplace Partnerships

Nike And Zalando Offer Path For Marketplace Partnerships

At the NRF Big Show in New York City, Stuart Hogue, Nike’s VP, marketplace development, discussed the sports giant’s successful partnership with Zalando that he said should serve as a “bit of a blueprint” for other brands and marketplaces to copy. The presentation followed Nike’s move last November to end its direct sales relationship with Amazon, the world’s largest marketplace.

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