We headed to L.A. to scope out the independent snowboarding brand and pick the brain of Founder and CEO Michael Akira West.
Author: Carly Terwilliger
Interview: Ben Wood, Co-Founder Of Mosquito-Repellent Apparel Brand Nobitech
Mosquito protection makes the leap from cargo pants to athleisure thanks to EPA-approved Skintex Technology.
Insulate Yourself From Outerwear Mistakes
Ready to get warmed up for fall? Insulation gurus from PrimaLoft, DownTek and Newell Brands Technical Apparel are here to help.
Hyperlite Breaks Into Technical Apparel
The Maine-based manufacturer of made-in-the-USA ultralight outdoor equipment launched its first-ever outerwear product with The Shell, a featherweight technical jacket.
Icebreaker Is Cool To The Core
Justin Walford, GM of North America, Icebreaker, talks core consumers, outdoor specialty and e-commerce – and gives us a peek at what’s on tap for Spring 2018.
Are Kim And Kanye Leading A Children’s Streetwear Revolution? You Bet They Are.
When Kanye West and Kim Kardashian launched Kids Supply, their own streetwear-for-tots label, they lent celebrity sparkle to the growing trend.
One-On-One With Ed Auman, Workwear Business Unit Director, Patagonia
“Patagonia has always had a cross section of its core customers who make their living from physical work,” Auman said of the brand’s new industrial hemp workwear line.
Sticky With Fangs – Inside The New Inov-8 Trail Runner
Grippy, functional, protective – and absolutely covered in mud. That’s how Inov-8 Founder Wayne Edy wants you to think about the British running brand’s shoes.
Indoor Cycling Proves It’s Not Spinning Its Wheels
As CycleBar approaches its 100-franchise milestone, President Heather Harris sees nothing but runway in the realm of boutique fitness studios.
Voices From The Trenches – Women On Wheels For Wild Lands
Meet four young women from Minnesota who are setting off on an epic bike trip to help protect public lands.
Arena Smashes Swimwear Rules With New Collection
Sassy pool-to-beach RuleBreaker separates are Arena’s answer to the ubiquitous solid, one-piece team suit.
OluKai Lends Aloha Spirit To Outdoor Retailer
The footwear brand is sailing toward Spring 2018 with luxe materials, design details inspired by Hawaii and a partnership with artist community POW!WOW!
Item Of The Day: Nemo Stargaze Luxury Recliner
Nemo’s fancy new camp chair brings swinging in comfort to the next level.
Pearl Izumi Lands Three-Year Exclusive Rights For DWR Technology
The cycling and triathlon brand will introduce PI Dry in its road cycling bibs, tights and warmers for Fall 2017.
Trends From Outdoor Retailer Summer Market 2017
We’ve returned from Salt Lake with great memories, sore feet and updated perspectives on what to expect from the next year of gear.
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