Core To The Bone
Ultimate Direction comes back from the dead to lead specialty through the hydration depression. By Jahla Seppanen You know that moment on a long run when your knees start to grind and the sloshing in your hydration pack quiets? Out of gas and time to panic — this is the tipping point that separates the […]
These Eight New Outdoor Products Won Gold At Friedrichshafen
Which new outdoor products for 2017 are catching eyes in Europe?
Kelly Olmstead, SGB 40 Under 40 Class of 2016
Vice President, Brand Activation | Adidas North America Kelly grew up in Oregon playing sports from youth soccer to collegiate volleyball and softball. Through sports she learned teamwork, winning, losing and leading. After supporting Kelly through college, her parents did their best to hide their concern as she proudly announced she was taking a job in […]
Live at Outdoor Friedrichshafen – Day 2
SGB is live at Outdoor Friedrichshafen 2016 in Germany, bringing our U.S. readers a glimpse at some of the top trends, news and products coming out of Europe.
‘Go-Go Gadget Angler’
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SGB Live At OutDoor Friedrichshafen 2016
SGB has made the trip overseas to Friedrichshafen, Germany to get a first-hand look at Europe’s outdoor industry from one of region’s largest trade shows — OutDoor 2016.
Brian Murphy, SGB 40 Under 40 Class of 2016
Vice President Corporate Development | Vista Outdoor After receiving a finance degree Brian joined Houlihan Lokey, an investment banking firm, where he combined his interests in selling, finance and strategy. He marketed and sold companies with revenues ranging from $50 million to $500 million. Taking a creative break, Brian left banking and published a book […]
What Makes Fleet Feet Tick?
By Thomas J. Ryan Fleet Feet Sports celebrated its 40th anniversary at its annual conference June 21-24. Since opening its first store in Sacramento, CA in 1976, the retailer has become one of the nation’s most successful franchisees, even ramping up its expansion efforts in recent years. Yet the anniversary comes at a challenging time […]
Megan Morrissey, SGB 40 Under 40 Class of 2016
Vice President of Marketing, Americas | Thule Group Prior to joining the Thule Group in 2007, Megan worked for Schick, Allied Domecq and Pernod Ricard as Director of Marketing. Since joining Thule, Megan has been responsible for marketing five brands in the Americas and for the growth and expansion of the Thule brand from a […]
Skirt Sports Goes Brick-and-Mortar
Skirt Sports, the hear-her-roar brand created by collegiate athlete turned Ironman Champion Nicole DeBoom, has officially set up shop.
One-on-One with Philip Curry, Founder & CEO, Astral
Lessons from an entrepreneur on going from equipment to footwear. By Charlie Lunan If you think the guide on your last rafting trip was wearing sneakers, chances are you have serial entrepreneur Philip Curry to thank. Curry, 44, is the CEO of Astral, a company he founded in 2002 three years after selling the PFD […]
Katie Melzer, SGB 40 Under 40 Class of 2016
Director | Robert W. Baird & Co. Katie Melzer joined Baird in 2002 and is a member of Baird’s Consumer Group working with private equity firms and multinational companies on sell-side, buy-side, and financing transactions. Katie has significant cross-border transaction experience having spent three years in Baird’s London office and six months in Baird’s Asia […]
MSR Global Health Delivers Clean Water Beyond the Backcountry
By David Clucas Most of us take clean water for granted. Open the tap, and it’s there. It’s only usually when we head to the backcountry that we have to take extra precautions. Elsewhere in the world, it’s a different story. Clean water isn’t always a given, especially following a natural disaster. When a major […]
One-On-One with Zac Gleason, Laboratory Manager, MSR
The science behind water filters, plus advice from mom. By David Clucas Off of the bustling Cascade Designs factory floor in Seattle, WA— where they make Therm-a-Rest sleeping pads and MSR water filters and stoves — lays a quieter setting where men and women in lab coats do real science. It’s the MSR water laboratory […]
Josh Luber, SGB 40 Under 40 Class of 2016
CEO & Co-Founder | StockX Josh Luber is the co-founder and CEO of StockX, the world’s first “stock market of things”. StockX is an online marketplace, initially focused on sneakers, which connects buyers and sellers using the same method as the world’s stock markets — an anonymous, transparent and authentic ‘bid/ask’ market. Before StockX, Josh […]
