SGB Today

Youth On Course Announces Four New Partnerships To Expand Junior Golf Access In 22 States

Youth on Course, the non-profit providing young people with subsidized golf, college scholarships, caddie programs and paid high school internships, announced that it has expanded its national, affordable golf program to four new associations. New partnerships include Colorado Golf Association (Junior Golf Alliance of Colorado), Golf Association of Philadelphia, Greater Cincinnati Golf Association and the Iowa […]

NordicTrack Introduces LiveCast Streamed Workouts With The Commercial S22i Studio Cycle

NordicTrack just announced another connected fitness product, the Commercial Studio Cycle Series, featuring high-energy LiveCast™ workouts, streamed directly to the cycle’s 22-inch touchscreen. The Smart HD touchscreen displays studio workouts powered by  iFit technology, allowing iFit personal trainers in the LiveCast workouts to remotely control the bike’s incline, decline and resistance during the consumer’s at-home workout. These features are […]

Native Eyewear… Elevate Your Style

Fo 2018, Native’s product line was inspired by the outdoors. We sat down with Native to talk about what’s new in stores and online.

Nordica Promachine… the Family Is Complete

SGB sat down with Sam Beck, Director of Marketing and Communications for the Nordica Group, at ORWM 2018 for a closer look at the brand’s newest powerhouse ski boot, the ProMachine.