SGB Today

The Weekender … Everyday Dressing For Fall

By Teresa Hartford Ladies, tomorrow morning when you open your closet door, will you struggle with “what am I going to wear today?” When you invest in a capsule wardrobe collection of key pieces that you love, the possibilities become easy for endless combinations that will work for you year-after-year. SGB Today pulled together a […]

Winterland | TGR Film … Meet The Athletes

Tonight’s premiere in Boulder, CO of TGR’s Winterland, has the ski and snowboard communities buzzing around town. The athletes in the film were Born To Ride. Traversing the locations where the film was shot offers us an invitation to see the world through their lens and explore parts unknown. Any excellent TGR adventure starts with snow—and […]

World Movie Premiere

You’re Invited Join Teton Gravity Research for the Premiere of Winterland … October 3 Boulder Theater | Boulder, CO … Showtimes 6:45 p.m. | 9:15 p.m. Early entry for families 5:45 pm.  TGR athletes Angel Collinson, Sage Cattabriga-Losa, Mark Carter, and Ian MacIntosh will be on hand to welcome the Winter Ski and Snowboard Season […]

Harness The Heat With Mobile Warming Technology

By Teresa Hartford Fall temperatures are expected to trend cooler in the East this Fall but may turn cooler than average as we move deeper into the season. This weekend over four feet of snow was dumped across parts of Montana, record-breaking for some parts of the area, and the community of Babb, MT recorded […]

Helly Hansen x Vail Resorts Ltd Edition Vail Lifaloft Jacket

Helly Hansen and Vail Resorts partnered for the 2019/20 winter season on a limited-edition jacket. The Vail Lifaloft Jacket will come equipped with a 2019-20 Epic Pass which gives unlimited, unrestricted access to all of Vail Resorts’ owned and operated resorts and additional access to partner resorts around the world. The price of the jacket […]

Perfect Fit Promise

When women wear the wrong size sports bra, back pain and discomfort occur. Incorrectly sized, the wrong bra also impedes the ability for women to engage in exercise with full freedom of movement—with one in three women opting out of physical activity. Two brands are designing sports bras to fit every woman, including women who […]

Bragging Rights 

By Teresa Hartford When your feet need to fly, these are the shoes Hoka One One’s newly appointed Director of Product, Colin Ingram, get’s most excited about. They have that unmistakable Hoka feel and offer a compelling experience when you get them underfoot.  Rincon neutral running shoe Named “Editor’s Choice” by Runner’s World, the Rincon […]

Hoka One One Continues To Move Conventional Bounds Outside The Norm

Conversation with Colin Ingram, Hoka One One, Director of Product By Teresa Hartford In 2010, Hoka One One disrupted the run category with the Mafate Trail Running shoe. While Vibram FiveFingers was leading a radical rethinking of run footwear design around a less-is-more approach, Hoka was proving that natural running motion shoes could come in […]

Rooted In Golf … Conversation with Linksoul Founders John Ashworth and Geoff Cunningham

By Teresa Hartford Escondido native and golf apparel industry veteran John Ashworth is known worldwide for the Ashworth golf label and the sponsorship of some of the greatest players in the game of golf—Fred Couples, John Cook, Scott Verplank, Mark Wiebe, Ernie Els, Dave Stockton, and CBS announcer Jim Nantz. In November 2008, Ashworth became […]

Gin Miller … Meet The Creator Of STEP Aerobics

By Teresa Hartford Gin Miller is one of the fitness industry’s most beloved professionals. An industry dynamo, Gin is the Inventor and Creator of the STEP, STEP Reebok series and the STEP training revolution that launched in the 1980s. The STEP is considered the single most significant piece of fitness equipment in the last half-century […]

STEP Reebok’s Rise To Success … With Angel Martinez

By Teresa Hartford Jane Fonda single-handedly elevated aerobics to national attention for women with leg warmers and high-cut unitards. One detail was missing, everyone was barefoot. At the time, Angel Martinez, pictured right, was working as a sales rep on the West Coast for Reebok. Listening to the complaints from women about leg and foot […]

The Weekender … Stay Hydrated, Save The Planet

STATS TO KNOW 9 billion tons of plastic have been produced since the 1950s —Science Advances More than 480 billion plastic bottles were sold in 2016 across the world. By 2021, this is expected to increase to 583.3 billion.—The Guardian, Euromonitor 8 million tons of plastic enter the water from land each year. —National Geographic […]

Shapers Of Soul … Louisville Golf

By Teresa Hartford What attracts people to play golf and keep them in the game? Golf is a soulful sport. It connects people through its humbling nature, being outdoors in the beauty of the course, pulling off a great shot, and being able to play well into your 80s. And it doesn’t matter whether you’re […]

Saola Shoes … Sustainable Kicks That Kick Back

Every year 25 Billion pairs of Shoes are Manufactured—almost none of them Sustainably. Saola is on a Mission to Change that. Saola—one of the rarest animals on the planet—was discovered in north-central Vietnam in 1992 during a joint venture between the Ministry of Forestry of Vietnam and The World Wildlife Foundation. Little is known about […]

The Winners … 2019 Polartec Apex Design Awards

The Polartec Apex Awards celebrate the brands and designers that push the boundaries of style and innovation. Each year a select group goes beyond expectations of outerwear design using Polartec fabric and Polartec celebrates their creative genius with this prestigious award. The winners this year are …  6°North x Ganni Kria NeoShell Jacket​ merges Icelandic […]