Archives: Press Releases

Hobie, the leading manufacturer of premium kayaks and watersport products, today introduced the Mirage Passport as the newest addition to its renowned lineup of pedal kayaks, powered by the brand’s signature MirageDrive – the original pedal propulsion system for kayaking. Maintaining Hobie’s acclaimed quality and durability, the Passport was built with simplicity in mind, delivering […]

Body Glove introduces Tati’s Sanctuary, a new eco-friendly activewear collection designed in collaboration with professional surfer and 2020 Summer Olympic hopeful, Tatiana Weston-Webb. The six-piece collection consists of sports bras, tanks, sweatshirts, shorts, and leggings inspired by the Hawaiian island of Kauai where Weston-Web grew up surfing and training. Every piece in the Tati’s Sanctuary […]

Wiivv, the technology company on a mission to bring digitally customized footwear to the masses from a smartphone, announced today an integration with Volumental, the technology company helping millions of people worldwide find perfect fitting footwear through AI-driven recommendations in retail and e-commerce. By integrating with Volumental’s footwear recommendation algorithms and retail 3D scanning experience, Wiivv […]

MINNEAPOLIS (April 1, 2019) — With more than 90 Outfitters in 33 states, Polaris Adventures® has offered over 50,000 ride and drive experiences for customers across the U.S. since its start in 2017. Having seen impressive growth throughout the last year, Polaris Adventures is launching its first-ever multi-faceted national marketing campaign to share the ultimate […]

Blowing Rock, NC (April 12, 2019) – Boatgirl – a North Carolina based bag brand for women – comes to shore with a collection of brand new  Day Tripper bags. The new Wave collection introduces four rich colors to the classic Day Tripper model – Raspberry, Storm, Gingko and Midnight – aimed to bring together […]

50 U.S. High Schools Reimagine Vans as a Canvas for Creative Expression Vans has selected the top 50 semi-finalists continuing on to the public voting phase of the tenth annual Vans Custom Culture art competition. Starting today at 9 AM PST through May 3 at 5 PM PST, individuals can cast their vote for their favorite designs on customculture.vans.com. Votes will help determine […]

Selkirk Growth Program to Support Schools & Youth Programs, First Responders and Charitable Organizations; World’s #1 Ranked Professional Pickleball Player Tyson McGuffin & Team Selkirk Ambassadors Driving Growth of Pickleball at Grassroots Level Los Angeles Bell Fire Station first responders sport their new Selkirk Sport Pickleball paddles as part of the “Selkirk Growth Program.” To […]

In 2018, both the average fastball and number of players hit-by-pitches were the highest ever in MLB history. That’s why more players than ever need and want protection at the plate. EvoShield’s new Pro-SRZ (Pro Series) line of custom-molded protective gear does just that. Pro-SRZ guards include forward-thinking ergonomic designs and materials that are 45-percent lighter than competitors’ guards […]

Billabong, a leading action sports and lifestyle company, unveils their latest female content series for 2019, “Know the Feeling.” The progressive video series features multiple female surfers, including world-renowned athlete Laura Enever, as well as three young women, Monica Guo, Meryem El Gardoum and Natasha Sand, who are pioneering women’s surfing in China, Morocco and Sri Lanka. Shot in each of […]

Adidas’ breakthrough closed “loop creation process” produces fully recyclable performance footwear. FutureCraft.Loop is a 100-percent recyclable performance running shoe. It can be returned to Adidas, broken down and reused, to create new performance running shoes. First-gen release is a part of Adidas’ widest global beta program to date, ahead of the wider commercial release targeted […]

Organizations Team Up to Inspire People to Run and be Active Through November Project’s Free Workout Community Brooks Running Company and grass-roots fitness movement November Project today high-fived the start of a two-year partnership focused on inspiring people across the world to run and be active. With a shared belief in the positive effects of […]

As a society, we cast votes daily. Our time and our dollars speak volumes about what matters to us. At  Deso, the team spends much of our time recreating in nature and our dollars on goods that ethically align with our values. In an effort to build community around Earth (every) Day, we’re encouraging people […]

LEKI is excited to announce the second annual LEKI Full Ride Scholarship to Timothy Olson’s Run Mindful Retreat taking place in Boulder, CO, June 13-16. The scholarship includes registration fees, air travel, lodging and LEKI Trail Running gear for one deserving trail runner. LEKI has a full line of trail running poles and supports ultra-runner […]

Polartec, the premium provider of innovative and sustainable textile solutions, and Kraig Biocraft Laboratories (Kraig) (OTC:KBLB), the biotechnology company focused on the development and commercialization of spider silk, announce plans to bring to market the first fabrics made from spider silk. Initially developed for specialized military applications, these first-of-their-kind materials made from recombinant spider silk […]