HDry: a step forward in ‘direct lamination’ membrane technology for waterproof outdoor performance products
Agency: What's Up
At What’s UP we provide immediate public relations and marketing expertise to new and established high-end international and national specialty manufacturers and services in Outdoor, Snow, and Sport markets.
EcoVessel Announces Acquisition Of U-Konserve
EcoVessel and U-Konserve join forces to offer a full line-up of “Zero-Waste” Reusable Drinkware and Food Storage Containers and Accessories
Gearlab Launches The Malik Series: Polypropylene Greenland Paddles For All Kayakers
Durable materials. optimal efficiency. affordable price point.
Dakota Grizzly Announces Retail Partnerships With RSVP Online Retail Relief
St. Louis, MO – April 8th, 2020 — Dakota Grizzly, a leading men’s lifestyle and apparel brand, announces enhancements to its industry-leading revenue-sharing program for retailers. As retail shops are forced to suspend business in the wake of COVID-19 and consumers turn to online shopping, Dakota Grizzly is committed to their revenue-sharing program with Dakota […]
Wildsyde Vintage Electric Bikes Encourages Stress Relief Habits
Vail, Colorado, April 2, 2020 – Our team at Wildsyde hopes our community is staying safe, acting responsibly, and finding ways to maintain healthy habits during these unprecedented times. It is easy to become overwhelmed by the disruption of our daily routine and feelings of uncertainty, which makes prioritizing mental and physical well-being, as much […]
EcoVessel Expands Revenue Sharing Program To Include Non-Profit Organizations As Well As Struggling Retailers In The Wake Of COVID-19
Boulder, CO, April 1, 2020 – Last week, EcoVessel announced the launch of their new Retail Partnership Program to help support struggling retailers in the wake of COVID-19. Now the Boulder-based drinkware company has taken their efforts a step further to invite non-profit organizations to apply to the profit-sharing program as well. The new […]
EcoVessel Expands Revenue Sharing Program To Include Non-Profit Organizations As Well As Struggling Retailers In The Wake Of COVID-19
Boulder-based drinkware company has taken their efforts a step further to invite non-profit organizations to apply to the profit-sharing program
Movement Skis To Launch At Outdoor Retailer Snow Show
Names Progression Brands Group as North American distribution partner.
The Dahu Écorce 01 And The Écorce X 2020-21
OR + Snow Show in Denver, CO, Convention Hall, January 29 to February 1, 2020.
Sportube Announces 100% Recycled HDPE Plastic For 2020
Sportube will attend the International Outdoor Retailer + Snow Show at the Denver Convention Center, January 29-31, 2020
Meier Custom Skis New Eco Initiative And New Models 2020
Meier handmade skis from Colorado trees.
EcoVessel Announces Retail Partnership With The Walking Company
The Walking Company will carry EcoVessel’s high-end insulated drinkware in over 30 retail locations and online at thewalkingcompany.com
Dahu—The Swiss Ski Boot Names Progression Brands Group As Global Operating Partner
Eagle, CO, October 30, 2019 — Dahu, The Swiss Ski Boot, has named Progression Brands Group (PBG) as its global operating partner. Dahu, which was recently acquired by NB NewBoots SA, announced this strategic partnership with PBG today. As a part of the partnership, PBG has appointed longtime ski and snowboard industry veteran Clark Gundlach […]
What’s UP Public Relations Announces New Hire With Sarah Laughlin—And Adds LA Extension
What’s UP Public Relations, located in Denver, CO, and founded in Bozeman, MT, in 1997, specializing in international and national brands entering the U.S. markets in Snow, Outdoor, and Fitness, is pleased to announce that Sarah Laughlin has joined the What’s UP PR team. Sarah will join as a new business specialist and account executive […]
Krimson Klover Announces Sophie Coffey As Marketing Manager
“We are in an exciting growth phase, and the need for more and greater talent to help facilitate that growth is paramount.” – Rhonda Swenson, Founder and Creative Director, Krimson Klover