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Black Diamond Equipment and Sohi Studios Introduce BD Hex

April 13, 2025 Press Release

The limited edition apparel line blends BDs rich climbing legacy with Sohi’s modern creative ethos.

Kuiu, Noble Biomaterials Bring Ionic Botanical to Hunting

April 3, 2025 Press Release

Kuiu leads technical innovation with Ionic Botanical antimicrobial in new Velocity tee

Alpacka Raft and Immersion Research Debut Packrafting Skirt

March 19, 2025 Press Release

The two brands partnered to create the Sixmile Skirt, a new standard in packrafting spray skirts

Black Diamond Unveils Spring/Summer 2025 Product Collection

March 13, 2025 Press Release

Born from the climbing life, BD’s S25 collection is built for versatility, comfort and performance.

Anton Krupicka and La Sportiva Announce Athlete Partnership

March 12, 2025 Press Release

Krupicka will serve as a global ambassador while contributing expertise to product development team.

Thule Introduces Thule Verse, an All-New Platform Bike Rack

March 5, 2025 Press Release

Thule Verse: the next evolution in hitch-mounted bike transport

Noble Biomaterials and Coolcore Launch Coolpro at PD Munich

February 25, 2025 Press Release

Fabric innovation that uses yarn construction to deliver cooling and antimicrobial protection

Grundéns Launch Spring/Summer 2025 Collection

February 18, 2025 Press Release

Setting a new standard for fishing gear with thoughtful craftmanship and unparalleled performance

La Sportiva Adds Kilo XTR and Sender to Ski Boot Lineup

February 14, 2025 Press Release

La Sportiva today announced two new ski boot models for Fall 2025: the Kilo XTR and the Sender.

La Sportiva Debuts 1000-Fill Lumina Down Series

January 31, 2025 Press Release

The new line expands the winter Alpine Tech collection for 2025.

La Sportiva Launches the Prodigio Max

January 30, 2025 Press Release

La Sportiva today unveiled the Prodigio Max, a maximal shoe for the mountains

Big Agnes Redefines Ultralight with HyperBead Fabric

January 14, 2025 Press Release

Innovative ultralight tent fabric delivers superior waterproofing and sustainability

Alpacka Raft Launches the Mage

January 6, 2025 Press Release

The new packraft is a technological advancement to whitewater packrafting design.

BD and UL Solutions Set Recycled Aluminum Benchmarks

December 13, 2024 Press Release

Black Diamond and UL Solutions set benchmarks for recycled aluminum in climbing and trekking gear

TrainingPeaks Launches TrainingPeaks Virtual

October 29, 2024 Press Release

TrainingPeaks acquires virtual cycling platform indieVelo, launches TrainingPeaks Virtual

1 2 3 … 12 Next »

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SGB Today

Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners

On Inks Partnerships with ITA and AIU; Amplifies Commitment to Clean Sports

May 6, 2025

Baffin Launches Detour (MET) Unisex Boot for Demanding Environments

May 6, 2025

Justin Boots Adds Ostrich Leather Men’s Boots to Untamed Collection

May 1, 2025

Nordstrom NYC to Host New Balance Pop-Up at The Corner

May 1, 2025

Foot Solutions x Pickleball Pro Ben Johns Create Custom Orthodic for Pickleball Play

May 1, 2025

TaylorMade x NFL Ink Licensing Deal to Bridge Gap Between Golf and Pro Football

May 1, 2025

Easton Diamond Sports Launches “The DUB” Double Barrel Bat

April 30, 2025

Good Design, Reborn: Puma Suede

April 23, 2025

Nike x Hyperice Ready the Body with High-Top Hyperboot

April 21, 2025

Adidas Adizero Boston 13 Drops with Head-to-Toe Collection

April 21, 2025

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