Hiking Unplugged
What are we missing by taking our devices on the trail?
Ireland Tops Fitbit’s List Of Fittest Countries
According to Fitbit data, the top three fittest countries were Ireland, the United Kingdom and Sweden. The U.S. ranked 28th. Among U.S. cities, the top five were Duluth, MN; Appleton, WI; Eau Claire, WI; Boulder, CO; and Bellingham, WA.
Canada Goose To Open Stores In Chicago And London
Marking the company’s first location in Europe, the Canada Goose London flagship store, the brand’s largest retail space to date, will be located on iconic Regent Street.
Mormon Church Replaces Boy Scouts With Its Own Teen Program
Two years after the Boy Scouts lifted its restriction on gay and transgender troop leaders, Mormon teens aged 14 to 18 will no longer participate in BSA activities.
Check Out Vans’ Custom Culture Competition Finalists!
The five finalists will travel to Los Angeles on an all-expenses paid trip for a final judging competition at the H.D. Buttercup Loft in the downtown arts district area on June 7.
SIX:02 Smacks Down Haters With Bella Thorne Campaign
SIX:02 rolled out digital “Thank You” content that features Thorne thanking the critics and naysayers who have motivated her in both her personal life and professional career.
One-On-One With Tracksmith’s Brian Moore
Said the running apparel brand’s COO, “A direct brand like Tracksmith has the luxury of focusing solely on the needs of the competitive runner. We can make very exacting product but we can also have a much more personal relationship with our consumer.”
The North Face’s Parent Says No To Fur
“VF believes that all animals within the global commercial supply chain should be treated with care and respect,” said Letitia Webster, VF’s VP of global corporate sustainability.
Football Safety Gear Gets A Creative Makeover
Xenith and the College for Creative Studies collaborated to present helmet prototypes, concepts for women’s football gear, shoulder pads and knee safety design solutions.
How Much Fitness Fuel Is In Your Tank?
For the past five years, Denver-based MuscleSound has given Colorado Rockies Head Athletic Trainer Keith Dugger the inside scoop on his players’ performance.
Soccer.com Rolls Out Revamped Website
Said Colby Walker, senior manager of digital experience at Soccer.com, “We’re proud to unveil our brand new website, which was engineered to give our customers the best and most complete user experience in the sport.”
First Race Subscription Service Launched
For a flat annual fee, Racepass membership covers full registration of a pre-set number of races for the year at a discounted cost, helping runners “save more the farther they run.”
Top 20 Clicked Articles On SGB Online Last Week
Camping World, Lonzo Ball, Golfsmith and Adidas were among the most popular stories last week on sgbonline.com.
Tech Tuesday: Case Studies
Check out some of the newest innovations in the waterproof/shockproof case market.
Under Armour Debuts As NBA Draft Combine Title Partner
The brand’s NBA Combine Authentic Collection will be available in Fall 2017, with draft prospects taking to the court in exclusive player apparel and accessories this week.