Walmart Sees Light-Up Sneakers As A $25 Million Opportunity
At the company’s recent shareholder meeting, Walmart Chief Merchandising Officer Steve Bratspies reportedly said, “Flashlight sneakers. These are a huge trend we’re betting on this year.”
Sondors Introduces Foldable E-Bike
The forged aluminum frame is a one-size-fits-most, and weighs in at six pounds – offering a total bike weight of 50 pounds.
The Great E-Bike Debate
Pedal assist e-bikes allow riders to go faster and make climbing hills easier, which may be great for urban commuting, but do they have any place on classic mountain biking and hiking trails? Many avid riders say no.
Product Drops Available This Week
SGB has highlighted just a few of the many product drops becoming available this week.
Story Mfg. Focuses On Sustainability, Ethics
Founded by Bobbin and Katy Katazome in 2013, the brand has grown into a bricks and mortar studio in East London and a brand stocked everywhere from Tokyo to Los Angeles.
One-On-One With Flywheel Sports CEO Sarah Robb O’Hagan
We spoke with Sarah Robb O’Hagan, CEO of Flywheel Sports, one of the nation’s fastest growing indoor cycling brands, about the company’s introduction of at-home bikes and streaming workout classes as well as overall growth prospects for Flywheel and the boutique fitness industry.
Flowfold: Minimalist Gear For Everyday Adventures
Flowfold will appear at the 2017 summer Outdoor Retailer show in the Venture Out section.
Chaco Releases Bears Ears Collection
One hundred percent of net proceeds from the collection will go to two non-profits dedicated to protecting the monument and the 1.3 million acres of cultural and ecologically significant public land it includes.
“Sneakers” Coming Soon
Sneakers, due out October 24, takes you inside the global sneaker culture combining journalism, photography and design through dozens of personal interviews with the people at its core.
Converse, Carhartt Team Up For All Star Reworks
Each shoe is inspired by Carhartt’s workwear legacy. The low-top sneakers all come in a different one of WIP’s utilitarian fabrics: drill, canvas and ripstop.
SGB Top 10 Most Popular Articles From Last Week
L.L.Bean’s Summer In The Park schedule, Newell Brands Winter Sports divestiture and Merrell’s new president led the most popular stories last week on sgbonline.com.
One-On-One With Skida Founder Corinne Prevot
SGB spoke with Prevot, who founded her headwear and accessories company as a high school student, about her history, her brand philosophy and “firing up the publicity machine” with a newly formed White Cloud Communication partnership.
Biko Turns Kilometers Spent On Your Bike Into Beer, Gear, Coffee or Charity
Meet the app that lets cyclists exchange kilometers pedaled for discounts at local and online businesses, including after-ride favorites like coffee shops and breweries.
Full Windsor Brings Innovation To Multi-Tool Market
A new style of multi-tool will debut at the Outdoor Retailer show this year. The tool may be the perfect utensil for both car camping and backcountry adventures.
Merrell Brings Nature’s Gym To New York City
SGB talked with three of Merrell’s ambassadors – Morgan Brechler, Brooke Froelich and Mike Chambers – about the Nature’s Gym campaign and how it plays into the active Millennial’s mindset.
