Reebok Signs NFL Stars Brandin Cooks And DeVonta Freeman
Reebok announced new partnerships with the addition of elite professional football stars Brandin Cooks and Devonta Freeman to its roster of ambassadors.
Item Of The Day: SOG Baton Q4 Multitool
The Baton offers a unique design that folds into the shape of a common ink marker.
Trends From Outdoor Retailer Summer Market 2017
We’ve returned from Salt Lake with great memories, sore feet and updated perspectives on what to expect from the next year of gear.
PUMA X CARA DELEVINGNE #DoYouStories
Limited edition laces inspired by the DO YOU series by Puma x Cara Delevingne.
Outdoor Retailer Summer Market – Industry Buzz From The Floor
It’s a big world to explore out there, and likewise it was a big, wide-ranging industry under the roof of the Salt Palace yesterday at Outdoor Retailer Summer Market. Here are a few snapshots of the vast collection of outdoor-minded conversations that were buzzing around.
Item Of The Day: NIKE Hyperforce Sunglasses
Nike releases Hyperforce Sunglasses with Baseball All-Stars Mike Trout and George Springer. Ahead of this year’s baseball All-star game, Nike Vision (Nike’s line of performance, lifestyle and optical eyewear) announced earlier this month the release of the Hyperforce Sunglasses designed for baseball and overall training. Developed with direct insights from All-Stars Mike Trout (former MVP) and George […]
Item Of The Day: Gregory Ultralight Backpack
New for Spring 2018, Gregory redesigns the Baltoro and women’s Deva for multiday backcountry travel. The ultralight packs start at just 2.3lbs with upgraded, lighter suspension system, a detailed feature set, and lighter, more durable fabrics. The upgraded Response A3 Suspension System cuts weight and increases comfort with the Auto Angle Adjust (A3) hipbelts and shoulder […]
Tecnica Looks To Reinvent Boot Fitting
For specialty retailers using the Tecnica Outdoor C.A.S. Thermoform Machine in store, a fully customizable, precise anatomical trekking boot can be achieved in only 20 minutes, a first for the category.
Outdoor Retailer Summer Market – Vendor Update – Flylow
Flylow is often thought of as a winter company, but has been a large player in the summer market for several years now.
Outdoor Retail Summer Market – Day 2 Recap
Yesterday morning Outdoor Retailer Summer Market started off early at the 7 a.m. OIA Industry Breakfast. Writer: Carly Terwilliger The message to the standing room only crowd heard from keynote speaker Former U.S. Secretary of Interior Sally Jewel was all about unity. In her first major appearance since leaving office, Jewell was adamant about the […]
Outdoor Retailer Summer Market Kicks Off
Outdoor Retailer Summer Market kicked off yesterday bright and early with the 7 a.m. OIA Industry Breakfast, featuring former Interior Secretary Sally Jewell speaking on the theme of “Together We are a Force for Public Lands.” So it’s fitting that yesterday, OR attendees got outside to enjoy those lands at a variety of pre-show experiences.
Outdoor Retailer Summer Market: What You Missed At Demo Day
SGB was there yesterday at the Outdoor Retailer Demo Day and selected some of the more notable and new items from the Paddlesports category that will play a major role in future seasons. Writer: Travis Poulin Stand Up Paddleboard (SUP) Waterman iSUP BK Pro 9’10 is suited best for the lighter rider. The BK Pro line was designed by Brian […]
SSI Data: Core Categories Keep Outdoor Footwear Sales Afloat in Calendar First Half
Internet growth easily outpaces brick & mortar gains in the period ended July 1. Outdoor footwear sales grew more than 2 percent in the calendar first half of the year, with strength in hiking boots, backpacking boots and approach footwear offsetting sales declines in outdoor casual footwear and fishing waders. The core functional hiking and […]
Item Of The Day: Hydro Flask Oasis
The 64 oz and 128 oz Oasis bottles feature TempShield Double Walled Vacuum Insulation and 18/8 Pro-grade stainless steel that won’t retain or transfer flavors.
