Burton Snowboards formed a new partnership with HDry focused on expanding and evolving HDry’s direct 3D membrane lamination technology for waterproofing outdoor products. The collaboration will also “focus on R&D efforts in an undisclosed product assortment.” “At Burton, we have a relentless focus on bringing innovative products to life,” said Burton Snowboards Chief Product Officer […]
Archives: Press Releases
Nikwax Launches Wash for Activewear
Nikwax, the international manufacturer of technical cleaners and waterproofing products for outdoor gear and apparel, developed a “high-powered” deodorizing cleaner, Sports Refresh, designed to “eliminate odors and help prevent their build-up in athletic and fitness clothing,” offered in a 1-liter bottle. Sports Refresh supports a variety of retail channels with a product “that cares for […]
Stio Launches FW 2023/24 Line With First Freeride Collection
Stiolaunched its first dedicated freeride ski line with the Figment Collection for FW23/24.The collection offers a more relaxed fit with Stio’s 100 percent recycled PeakProof 3L face fabric and a breathable inner membrane to ensure waterproofing and weather protection. The four styles in the Figment Collection include the men’s and women’s Figment Jacket and Bib. Stio’s Fall/Winter 2023-24 Collection […]
NexTex Innovations Partners with Duck Camp on New Sustainable Product Line
September 28, 2023; Atlanta, GA – NexTex Innovations, an Atlanta-based textile technology developer that builds strategic partnerships with brands, entrepreneurs, and manufacturers to bring textile innovations to market, is proud to announce Duck Camp has adopted TurboDry® moisture management technology into its apparel collection. Based in Austin, Texas, Duck Camp is known for making premium […]
Paka Launches Performance Three-Quarter Crew Sock
Paka, the maker of alpaca fiber apparel, launched a performance three-quarter crew sock made with natural fibers, incorporating alpaca yarn. Alpaca fiber is “naturally odor-resistant, moisture-wicking and thermoregulating. Alpaca’s low moisture retention rate of 8 percent (typical wool compares at an average of 18 percent) helps to keep feet dry and comfortable and avoids the […]
MEC Expands Sizing for Both Technical Hiking and Skiing Collections
VANCOUVER, B.C. — (September 28, 2023) — Mountain Equipment Company (MEC), Canadian retailer and outdoor gear brand, is beyond excited to announce the addition of plus sizes to their technical apparel collections for fall and winter. MEC believes that every woman should have the opportunity to participate in and enjoy outdoor activities like hiking and […]
Costa Sunglasses Grows Del Mar Collection
Costa Sunglasses, the manufacturer of color-enhancing polarized glass sunglass lenses, added two lifestyle frames to its Del Mar Collection, Catherine and Kailano, elevating the collection with eco-friendly materials and 580 glass (580G) lens technology. The addition of Catherine and Kailano add to the collection, offering of Bio-Acetate frames to reduce Costa’s “impact on the watery […]
Smartwool x ThredUp Launch Second Cut Resale Program
Smartwool and thredUP partnered on a Second Cut Resale program that allows customers to shop secondhand products through smartwool.thredup.com and resell gently worn items on thredup.com for Smartwool shopping credit. ThredUP’s Resale-as-a-Service (RaaS) powers the Second Cut Resale program. To participate, customers can generate a prepaid shipping label at smartwool.thredup.com, fill any shippable box or bag with […]
Hyosung Elevates Innovation In Sustainable Textile Solutions
Furthering its commitment to innovation and providing sustainable solutions “for diverse needs across the value chain,” Hyosung will introduce certified sustainable materials at Performance Days Munich and the Functional Fabric Fair Portland this fall. Creating a more traceable, sustainable story, Hyosung expanded its creora Bio-Based spandex offering to include options for the yarn to be […]
Curious Creatures Drops New Fall Mountain Bike Apparel
Bozeman, Montana – September 25, 2023 – Curious Creatures, a new, technical mountain bike apparel brand dedicated to empowering outdoor enthusiasts to embrace their true selves while exploring the world on two wheels drops new mountain bike apparel. This Fall, Curious Creatures is introducing a range of cutting-edge products designed to enhance the riding experience […]
Tailwind Nutrition Launches Seasonal Apple Cider Endurance Fuel Benefiting Bigger than the Trail
Durango, Colo. (Sept. 25, 2023) — Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, has launched Apple Cider Endurance Fuel, a seasonal, limited edition flavor of Tailwind Endurance Fuel that benefits Bigger than the Trail (BTTT), a non-profit that uses trail running as a platform to advocate for mental […]
Dimension-Polyant Heads to Performance Days Munich with new Sustainable X-Pac® Laminate Innovations
Putnam, CT: September 25, 2023 – With more brands demanding traceable, sustainable materials, Dimension-Polyant, the world’s leading sailcloth producer and manufacturer of durable X-Pac® waterproof laminates developed for packs and bags, will introduce its latest eco-friendly fabric offering at Performance Days Munich, October 4-5, Booth Z14, Hall A5 + A6. Protecting our oceans with new […]
Introducing Altra’s First Low-Drop Shoe AltraFWD Experience
DENVER (October 3, 2023) — Altra, a leading innovator in performance running, is beyond excited to announce the launch of the all-new low-drop road shoe, AltraFWD Experience. For over a decade now, Altra has been delivering comfort to as many runners as possible through natural foot positioning on both road and trail. The AltraFWD Experience […]
Kane Footwear Partners on Shoe Launch With Crossfit Athlete
Kane Footwear partnered on a new shoe with Crossfit athlete Kari Pearce, a six-time CrossFit Games athlete, with the tagline “Love Your Body, Love Yourself.” The shoe features a black upper with a rainbow-speckled bottom. Pearce, a decorated athlete, was recognized four times as the Fittest American Female and was the Big Ten Gymnastics Champion […]
BOTE Adds New Waterproof Belt Pack to Highwater Collection
MIRAMAR BEACH, Fla. – September 20, 2023 – BOTE, the pioneer in innovative water lifestyle products, today introduces the latest addition to its lineup of waterproof bags and packs – the Highwater Belt Pack. Fully waterproof and submersible, the new pack allows adventurers to keep gear and essentials dry and close at hand for quick […]
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