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Archives: Press Releases

Old Town Launches Five New Watercrafts

March 20, 2025 Darby Communications

Revolutionizing fishing and recreational on-water adventures

Timberland Eyewear Spring 2025 Collection

March 20, 2025 Echos Communication

Sunglasses and prescription frames for adults and teens.

Sweet Protection Releases Full-Face Helmets For 2025

March 19, 2025 Meteorite PR

Swedish slopestyle sensation Emil Johansson played a crucial role in shaping these helmets.

Vallon Launches Heron Desert Sunglasses

March 19, 2025 Verde Brand Communications

Vallon reimagines its flagship Heron sunglasses for extreme desert environments.

Adidas Sport Eyewear

March 19, 2025 Echos Communication

Introducing the new spring sport eyewear collection

Alpacka Raft and Immersion Research Debut Packrafting Skirt

March 19, 2025 Backbone Media

The two brands partnered to create the Sixmile Skirt, a new standard in packrafting spray skirts

Krimson Klover Presents Spring 2025 Collection

March 18, 2025 Verde Brand Communications

Lively prints and flattering silhouettes are sprouting this season

Tifosi Optics Pioneers At-Home Try-On for Rx Sports Eyewear

March 18, 2025 Purple Orange LLC

First performance eyewear company to offer a try-on program through their website

Nocs Provisions x Bird Collective: A Collab Honoring Birds

March 18, 2025 Echos Communication

Limited-edition binocular bundles inspired by the Northern Cardinal and Blue Jay

Craft Sportswear Announces Global Launch of Kype Pro Shoe

March 17, 2025 JAM Collective

The pinnacle model of the brand’s road running footwear range.

Tailwind Adds Grape Endurance Fuel to Year-Round Lineup

March 17, 2025 Sasquatch

Grape News: Grape Endurance Fuel is back as a fixture in the Tailwind lineup

Minus33 Merino Earns Oeko-Tex and Woolmark Certifications

March 14, 2025 Pale Morning Media

New Hampshire merino specialist demonstrates commitment to quality and environmental responsibility

Gregory Mountain Products Unveils New Spring Collection

March 13, 2025 Verde Brand Communications

With new additions to the Alpaca Collection—durable designs to keep adventurers organized

Black Diamond Unveils Spring/Summer 2025 Product Collection

March 13, 2025 Backbone Media

Born from the climbing life, BD’s S25 collection is built for versatility, comfort and performance.

Jetboil Ignites Next Generation of Fast Boil Stove Systems

March 13, 2025 Darby Communications

New enhancements deliver a more intuitive, adventure-ready cooking experience

« Previous 1 2 3 4 5 6 … 246 Next »

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SGB Today

Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners

Solo Stove Expands Into Coolers

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On Inks Partnerships with ITA and AIU; Amplifies Commitment to Clean Sports

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Baffin Launches Detour (MET) Unisex Boot for Demanding Environments

May 6, 2025

Justin Boots Adds Ostrich Leather Men’s Boots to Untamed Collection

May 1, 2025

Nordstrom NYC to Host New Balance Pop-Up at The Corner

May 1, 2025

Foot Solutions x Pickleball Pro Ben Johns Create Custom Orthodic for Pickleball Play

May 1, 2025

TaylorMade x NFL Ink Licensing Deal to Bridge Gap Between Golf and Pro Football

May 1, 2025

Easton Diamond Sports Launches “The DUB” Double Barrel Bat

April 30, 2025

Good Design, Reborn: Puma Suede

April 23, 2025

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