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Archives: Press Releases

Enduro Bearings Supports Strong Roster of Racers in 2025

April 3, 2025 Simbol Communications

National champions and Olympians highlight the 2025 multi-disciplined, global line-up

Rumpl Debuts First Sleeping Bag Inspired by Blankets

April 3, 2025 Purple Orange Brand Communications

The Wrap Sack Sleeping Bag 20 features first-of-its-kind WrapAdapt layering system

Helinox Introduces Play Outdoor Games

April 3, 2025 Echos Communication

New category launches with four outdoor games designed to bring people together.

Kuiu, Noble Biomaterials Bring Ionic Botanical to Hunting

April 3, 2025 Backbone Media

Kuiu leads technical innovation with Ionic Botanical antimicrobial in new Velocity tee

Superfeet Named Insole Supplier of the PWHL

April 2, 2025 rygr

Superfeet to provide athletes with hockey insoles engineered for performance and support on the ice

Grayl Launches The Carry Project

April 2, 2025 Olallie PR + Media Relations

The new collection of modular, overbuilt packs are crafted for harshest conditions

VKTRY Announces Partnership With All-Star Gunnar Henderson

March 27, 2025 The Brand Amp

Henderson will wear and promote VKTRY performance insoles throughout the 2025 MLB season

Adidas Originals

March 27, 2025 Echos Communication

Introducing the new spring Adidas Originals eyewear collection

Peak Performance Breaks Ground with Trailblazer Collection

March 25, 2025 Press Forward

Designed for and by women, the new trail capsule features bold colors and adjustable silhouettes.

Jogology Introduces Crew Length Performance Running Socks

March 25, 2025 Verde Brand Communications

Crew length socks join no show and quarter length styles

Outdoor Alliance celebrates wins in 2024 Annual Report

March 24, 2025 Verde Brand Communications

Signed into law at the end of 2024, the passage of the EXPLORE ACT headlines annual report.

Bote Introduces Fischer Series of Watercraft and Accessories

March 24, 2025 Echos Communication

New collection of fishing ready paddle boards, micro skiff, drinkware and coolers

Raen Welcomes Coco Ho as New Brand Ambassador

March 24, 2025 Thibert Communications

An authentic connection shaped by surf, design and shared vision.

Cody Warble is Latest Addition to ThirtyTwo Bindings Team

March 24, 2025 Master Plan Communications

ThirtyTwo new bindings team welcomes Cody Warble.

Jetboil Expands Reach with Genesis Basecamp System Isobutane

March 20, 2025 Darby Communications

Compact, high-performance cooking system fuels adventures worldwide

« Previous 1 2 3 4 5 … 246 Next »

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SGB Today

Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners

Survey: Americans Are Willing to Sacrifice for the “Perfect” Vacation

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Helly Hansen and Canada Ocean Racing Partner for The Ocean Race

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Planet Fitness’ Annual High School Summer Pass Program Returns

May 19, 2025

Arc’Teryx Opens China’s First World-Class Climbing Site at Shegeng Cave

May 19, 2025

Solo Stove Expands Into Coolers

May 14, 2025

Crocs x Casio Redefine How/Where A Watch Can Be Worn

May 14, 2025

On Inks Partnerships with ITA and AIU; Amplifies Commitment to Clean Sports

May 6, 2025

Baffin Launches Detour (MET) Unisex Boot for Demanding Environments

May 6, 2025

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