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Archives: Press Releases

Magnetic Attraction: Bote’s New Side Piece Designed To Chill

February 24, 2026 Echos Communication

An expansion of Bote’s Hangout Suite, the Side Piece is a floating table with dual magnepod mounts

Knog Elevates the Iconic Blinder Range

February 24, 2026 Echos Communication

More power. Better precision. The evolution of the Blinder is here.

Kuiu Adds Groundwork Stretch Woven Pant to Its Workwear Line

February 24, 2026 Darby Communications

The work pant built to take a beating and keep going

Helinox Expands Ultralight Range With New Chair Zero LT

February 23, 2026 Echos Communication

The ultimate backpacker’s chair features new GhostGrid ripstop fabric and enhanced stability

Oyster Expands Award-Winning Cooler Line With New Tempo Pro

February 20, 2026 JAM Collective

Real-time temperature monitoring advances portable cooling performance

Scarpa Embraces Versatility with Spring 2026 Launches

February 18, 2026 Verde Brand Communications

Versatile new designs respond to the growing overlap of hiking, trail running and daily use.

Sweet Protection Presents Silver Smoke Limited Edition

February 18, 2026 Meteorite PR

Sweet Protection’s new limited edition color way Silver Smoke

Duck Camp Launches Spring 2026 Collection

February 18, 2026 Sinclair Communications

Duck Camp’s new gear is built for those who chase a good time just as much as they chase fish.

Brett Tippie signs with Aventon as Global Ambassador

February 17, 2026 Backbone Media

The freeride legend “settles down”.

Arcade Evolves the Belt Category With New Adventure Mag Belt

February 17, 2026 Echos Communication

Arcade’s innovative Swiftlock Magnetic Buckle delivers the ultimate accessory

Big City Mountaineers Updates 2026 Programming

February 12, 2026 Backbone Media

The organization announces local partners and new spring and fall programs in three markets

Icebug’s 2026 Spring and Summer Collection

February 12, 2026 Press Forward

Swedish grip experts add new styles and additional colorways to trail run favorites.

Nomadix Increases Assortment with Four New Products

February 11, 2026 JAM Collective

The brand’s next evolution expands performance, sustainability and versatility in the outdoor sector

Jetboil Expands Fast Boil Collection

February 10, 2026 Darby Communications

New stove systems provide rapid boil performance with more capacity

Gordini Launches WaxHide Leather Glove Collection for F26

February 9, 2026 Virtu Media PR

No-maintenance leather technology anchors Fall collection, as Gordini marks 70 years of innovation

« Previous 1 2 3 4 … 260 Next »

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SGB Today

Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners

Cole Haan Launches Men’s Golf Apparel with Spring 2026 Collection

March 9, 2026

Chipply Introduces Chipply One — Unifying Online Stores, Offline Sales and Business Ops

March 4, 2026

New Era and Adidas Expand NCAA Partnership for Baseball

March 2, 2026

Nike Strength Partners with Everlast Gyms in the UK, Ireland

February 25, 2026

The Activewear Reset: Why Brands Should Consider Cotton

February 23, 2026

Skechers Creating New Pinnacle with Aero Razor Series Running Shoes

February 17, 2026

NFHS Names Schutt Sports Parent Official Corporate Champion

February 17, 2026

Foundation Wellness Introduces Currex BasketballPro

February 13, 2026

Skechers Expands Reach of Cricket Footwear Collection to the UK

February 12, 2026

Skechers to Premiere New Sofia Vergara Commercial Before Super Bowl Kick Off

February 2, 2026

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