New Zealand professional XTERRA athlete Kieran McPherson creates his own ‘racing’ adventures: His backyard iron-distance tri in May (TKTK) will be followed up with ‘Tri Across NZ’ where he’ll do one triathlon per day to cover the over 2000-km length of both NZ islands – equal to 10 iron distance triathlons.
Agency: Simbol Communications
Greyp Bikes Officially Launches in U.S.; Tech-Forward E-MTB’s Now Available
Award-winning European E-MTB brand combines trail-capable spec with on-board tech, 4G connectivity
Greyp E-Bikes Hires Simbol Communications PR Agency Of Record; Renowned European e-Mtb Brand To Launch U.S. Operations In April
Croatian upstart tech brand Greyp (pr: grape) is set to launch its award-winning electric mountain bikes in the U.S. on April 1. Fresh off garnering top e-Mtb honors at Eurobike, they’ll officially launch at the Sea Otter Bicycle Classic in Monterey, CA, and they’ve brought in the long-time bike-industry insiders at Simbol Communications as their PR agency of record.
Hustle REM Pedal System Takes Home Multiple Awards at OR, Beyond
New magnetic pedals nab Gear Junkie Best in Show and OR Innovation Award nods: Just a few weeks after officially launching their website, Hustle Bike Labs has started garnering accolades for its Hustle REM Pedal System, a magnetic clipless-platform-hybrid design which should be available to consumers by early Spring 2020.
Hustle Bike Labs Launches Website; Finalist In OR Innovation Awards
New magnetic REM Pedal System hopes to change the pedal game in MTB, beyond
Reggie Releases Commemorative Pink Jersey to Honor Giro
Canadian cycling brand renowned for bold colors and designs creates Rosa Reggie Jersey in homage to Giro d’Italia’s Maglia Rosa.