Kahtoola Signs Terra PR As Communications Partner

Flagstaff, AZ, December 2, 2019 – Kahtoola, creator of innovative footwear traction systems, has partnered with Terra PR as its North American public relations agency of record effective immediately. Brand communication efforts will focus on existing product awareness, new product launches, and Kahtoola’s commitment to social and environmental responsibility. “In 2019, we celebrated Kahtoola’s 20th anniversary […]

Chamois Butt’r Launches First-Ever Brand Ambassador Team For 2020

Pleasant Valley, MO, December 2, 2019 – Chamois Butt’r, the original skin lubricant and chamois cream for over 25 years, is creating its first-ever brand ambassador team for 2020 to promote its high-quality products and help more people learn about enjoying #happybits on every mile of their ride. The new ambassador team represents a shift for […]

Roofnest Condor Redefines Hard Shell Rooftop Tent Segment

Boulder, CO, November 27, 2019  — Roofnest today introduced Condor, its first-ever hard shell foldout rooftop tent. When it goes on sale this fall, Condor will be the most comfortable four-person hard shell rooftop tent on the market. “Roofnest is dedicated to making rooftop tent camping easy, fun, and accessible for everyone,” said Roofnest founder […]