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Banning Barefoot, Adding Xero

A footwear designer flips the script on minimalist shoes to secure shelf space alongside outdoor giants. By Jahla Seppanen Feel The World Inc., better known as Xero Shoes, was put on the map at the precipice of the barefoot running phenomenon thanks to an eclectic appearance on the TV show Shark Tank. The brand initially […]

Jennifer Lynn Farmer, SGB 40 Under 40 Class of 2016

Director of Merchandising, E-Commerce North America | Crocs Inc. Jennifer grew up in Waxahachie, TX. After graduating from college with a degree in Economics, her goal was to become a merchandiser/buyer and within two years and she moved to Pittsburgh, PA to achieve her goal. Subsequently she lived in NYC before moving to Colorado to […]

2016 SGB 40 Under 40 Honorees Announced

SportsOneSource has announced the honorees for the ninth annual SGB 40 Under 40 Awards. This year’s class contains individuals from all corners of the sporting goods and active-lifestyle industry, who are recognized as leaders making a difference in their businesses and the market. The 40 recipients were selected by a panel of SportsOneSource analysts, editors and […]

This Week’s Movers & Shakers – February 12, 2016

Who was on the move in the industry this week with new hires, promotions and sponsorships… The WNBA named Lisa Borders (pictured above) as President, leading into the Association’s 20th season. NBA Commissioner Adam Silver made the announcement February 10. Cabela’s Inc. promoted Scott K. Williams to President and said he would take on additional […]

Rossignol Hits Sport Chic Segment with New Apparel Business

Headed by newly appointed CEO Alessandro Locatelli, Rossignol Group, the high-profile ski company with its popular brand Rossignol among others, introduced the new Rossignol Apparel to the sportswear scene, pushing its 108-year wintersports legacy to new frontiers. This mission behind branching into sportswear apparel was a strategic move to expand the appeal of this French brand into the […]

FFANY Draws Athletic Styling

While the footwear trade show continues to focus on dressier offerings, FFANY held last week in New York again underscored the popularity of athletic styling. Particularly pervasive was vulcanized canvas takes across a number of brands and incorporated in

SportsOneSource Announces 2015 SGB 40 Under 40 Honorees

The SportsOneSource Group announced the honorees for the eighth annual SGB 40 Under 40 Awards. This year’s class again contains individuals from all corners of the sporting goods industry who are recognized as leaders making a difference in their bu

Three Industry Veterans Join Two Ten Footwear Board

Two Ten Footwear Foundation announced that its board of directors elected three new members: Kevin Bailey, president of VF Action Sports and Vans; Joel Oblonsky, president, Lauren & Polo Footwear & Accessories; and Rob DeMartini, president and CEO of New

Two Ten Footwear Foundation Adds Board Members

Two Ten Footwear Foundation's board of directors elected two new members – Beth Cross, co-founder and president, CEO of Ariat International and David Sharp, chief executive officer of Rocky Brands, Inc…

BackJoy Gains Minority Investment

BackJoy Orthotics, LLC. has received a minority investment from Sandbridge Capital, which recently took a stake in Rossignol. BackJoy is best known for its SitSmart Pro seat accessory that supports the back but has expanded into footwear, sports bras, spo