
Under Armour Lands In Detroit
The design features artwork from local Detroit artists as well as from the brand’s hometown in Baltimore to honor their shared blue-collar spirit.

Vibram’s Carrarmato Sole Reaches 80
Vibram is partnering with Danner, Eddie Bauer and Chippewa to celebrate the 80th anniversary of its iconic Carrarmato sole.

Surf’s Up At Patagonia – And So Is Social Awareness
Patagonia surf gurus Mark Little and Laura Kinman spoke with SGB about what Fair Trade certification means for the brand’s swimwear division.

Footaction Opens First International Outpost
The 6,500-square-foot flagship location at the Toronto Eaton Centre is organized largely by brand, rather than by product category, and also features the chain’s first Capsule highlighting local street style and stories.

Trump’s Indifference Toward Fitness Concerns Active Americans
According to a study commissioned by Zoom Media, the 45th president is failing the expectations of fitness-conscious consumers.

Fitness Watches Get Tech And Style Upgrades For 2017
This year’s gadgets include specialized offerings for triathletes, fashionistas, hikers and those on a quest for the latest in wrist-based command stations.

Adidas Honors Jackie Robinson
To celebrate the 70th anniversary of Jackie Robinson breaking baseball’s color barrier on April 15, 1947, Adidas unveiled a special edition baseball cleat and turf trainer and announced a new field at Robinson’s alma mater, John Muir High School in Pasadena, CA.

Jack White Transforms Into Baseball Trickster Spirit
Bat designer Warstic released a short film that stars the Detroit Tigers’ Ian Kinsler as “The Hitter,” a baseball player haunted by a spirit played by White, who co-owns the company.

The Next Big Biomarker
The list of essential training information for endurance athletes has expanded to hemoglobin levels, which Ironman champ Ben Hoffman tracks “virtually every day.”

L.L.Bean Tries Limited-Edition Fashion
Mimicking the hype of a retro Jordan launch, L.L.Bean for the first time in its 105-year history unveiled its first set of small-batch-edition duck boots. Special-editions will roll out monthly throughout 2017 in limited quantities.

Brooks Heritage Collection Heads Back Into Retirement
See the latest iterations from the Brooks Heritage Collection before it returns to the vault on June 1.

What’s The Actual Value Of Trump’s National Parks Donation?
The Sierra Club, the National Parks Conservation Association and Outdoor Industry Association all point out that $78,333 won’t make much of a dent in the $12 billion NPS maintenance backlog.

New Era Creates Cap Made Of Plastic Bottles
New Era’s partnership with Repreve will mark the first time the headwear brand has come out with a fully recycled team-licensed cap.

Reebok Highlights Sustainability With Cotton + Corn Line
Bill McInnis, head of Reebok Future, said he hopes other companies will follow in Reebok’s plant-based footsteps.

Socks For Mud Runners?
Runners are seeking more versatility in their socks, with some looking for options to take on the trail or obstacle course and others looking for more style for that jaunt to the local café. See the latest socks from Balega, Swiftwick, Smartwool, Thorlo and Feetures!