Archives: Press Releases

Today, UNTUCKit, one of the fastest growing retail brands in North America, is releasing their first-ever advertisement starring New Orleans Saints’ quarterback Drew Brees. In the ad, Brees, an investor and brand ambassador for UNTUCKit calls out the blown call from the end of this past season’s NFC Championship Game. Passing by someone wearing an UNTUCKit shirt, Brees […]

Mt. Airy, North Carolina — Farm to Feet, makers of 100 percent American socks, today released a limited-edition sock in support of The Conservation Alliance’s We Keep it Wild campaign.  The sock that celebrates the organization’s 30th Anniversary is available online through the month of April at farmtofeet.com. “The work The Conservation Alliance does is so […]

Latest graduated compression sock available through Fleet Feet and the CEP online store   CEP Compression, a world leader in performance compression socks and sportswear, today announced the launch of its new commuter sock with targeted, graduated compression designed to support wearers while they’re on the go or at work. The new sock retails exclusively […]

Olympic Valley, CA. (MARCH 29, 2019) – Few things are more rewarding than conquering a climb and earning your turns all the way down. At Red Bull Raid on April 13, competitors will be challenged to do just that while being judged on speed and skill in Squaw Valley’s Silverado area. The competition is composed […]

The brainchild of two entrepreneurial and driven women, The Nook Online is a new ‘base camp’ and community platform for women in business, with the added bonus of a spectacular outdoors location and accessible network. Having launched in January, 2019, The Nook Online is an online platform that physically manifests at several immersive events during […]

Collection includes Four New Capsules of Outdoor-Inspired Pieces, Highlighted By Kazuki Capsule Today, The North Face dropped the launch of its spring/summer 2019 Black Series collection. Previously only available to consumers in Asia and select regions across the globe, Black Series balances utility with premium styling to deliver high-quality, outdoor-inspired pieces for the city explorer. […]

Croakies, original manufacturer of industry-leading outdoor retention products and outfitter of “Life’s Everyday Adventures” since 1977, announces the return of the widely successful Not Your Everyday Adventure contest, sending one lucky winner and a guest on an all-expenses-paid VIP experience to join Croakies at the 2019 GoPro Mountain Games (June 6-9 in Vail, Colo.). Croakies’ […]

Bridgedale Outdoor Ltd, a global market leader in the manufacture of performance socks, is encouraging everyone to enhance their health and wellbeing by launching the ‘Screens Down, Socks Up’ campaign.  The movement aims to encourage consumers to seize the opportunity to replace some of the time spent looking at what others are doing, to spending […]

The North Face announces its third public climbing boulder at Palmisano Park in Chicago’s Southwest side as a part of its Walls Are Meant for Climbing initiative. Last week, in partnership with The Trust For Public Land, TNF began to build a free, public climbing boulder in Palmisano Park on Chicago’s Southwest Side. The boulder […]

Boulder, Colo.:  Living in spectacular states like Colorado, California or Oregon, it’s easy to be passionate about getting outdoors to improve our lives. And of course, as parents, getting our kids outdoors at a young age is perhaps even more important. We all want to do our best to inspire, teach and motivate our children […]

We all know the hot start Christian Yelich is off to at the plate. What you didn’t know is that Christian is also off to a hot start as a bat designer. In collaboration with Louisville Slugger, Christian has worked to create a special version of his Pro Prime S318 model bat. The bat is heavily influenced […]

Decathlon, a globally-recognized sporting goods retail brand, announced Tuesday that its first U.S.-based major brick and mortar store will hold its Grand Opening at its new Bay Area location on April 12. Located at 3938 Horton Street in the East Bay Bridge shopping center in Emeryville, Calif., the 47,000 square-foot store is scheduled to officially […]

The latest collection from Vans’ global skate team rider Lizzie Armanto has finally sprung. With the super bloom season exploding with eye-catching and colorful flowers, it’s only natural for Lizzie’s new collection to blossom in a beautiful lavender pack featuring the Vans Slip-On Pro, Sk8-Hi Pro and matching apparel to complement. Lizzie’s vibrant aesthetic and […]

Brooks Running Company, today announced that it has selected Huge as its creative agency of record (AOR), after a competitive review. Effective immediately, Huge will act as Integrated AOR responsible for marketing, creative, brand strategy, positioning and digital marketing, as well as global activations. “We’re thrilled to partner with Huge because they are a creative powerhouse […]

Icebug challenges the industry to join them in acting now against climate change. “The climate crisis can’t wait for us to become perfect. We need to act now” – Icebug CEO David Ekelund. Icebug, the Swedish outdoor footwear company, has been manufacturing footwear to tackle slippery conditions since 2001. From their start as a company, […]