Consumers are encouraged to return their lightly used boots for donation Portland, OR. (May 28, 2019) – A parent favorite across the country, BOGS° Footwear, known for footwear offering all-day comfort and durability regardless of the weather, has announced a plan to give new life to gently-used boots. The Reuse a Boot Program provides consumers […]
Archives: Press Releases
Smith Joins TeamWorthy In Support Of HIV/AIDS Awareness
PORTLAND, OR (May 22, 2019) —Smith is proud and honored to support Gus Kenworthy—Olympic freeskier, actor and HIV/AIDS advocate—as he and members of #TeamWorthy ride in the AIDS/LifeCycle from June 2-8, 2019 to bring awareness to the ongoing HIV/AIDS epidemic and fundraise for services supporting testing, prevention, care, and more. AIDS/LifeCycle is a fully supported, 7 […]
Revo Announces the Launch of an All New Revo.com
New York, NY – May 13, 2019 – Revo, the first-ever performance sunglass brand, announced today the launch of its new website. Redesigned with the user’s experience top of mind, the new site features sleek and simple navigation, a streamlined shop flow, and a fully optimized mobile site. In addition to structural improvements and backend upgrades, Revo.com debuts the […]
CEP And Wear Blue Challenge America To Run To Remember On Memorial Day
CHAPEL HILL, N.C., May 16, 2019 – CEP Compression is joining partner wear blue: run to remember, a national nonprofit organization committed to building a running community that honors the service and sacrifice of the American military, to encourage everyone to run in remembrance this Memorial Day. wear blue will be hosting community gatherings across […]
The Outbound Collective Launches #EveryoneOutside Initiative To Build A More Inclusive Outdoor Community
San Francisco, CA, May 21, 2019 — Leading digital adventure travel platform, The Outbound Collective, announced the launch of their #EveryoneOutside initiative today. This new effort is focused on creating a more inclusive and culturally diverse outdoor community by elevating and empowering underrepresented voices through a combination of digital amplification and improved access to real-world […]
North Country Alliance Enhances Ride The Wilds Trail System With New Signage
COLEBROOK, N.H. (May 20, 2019) — To improve all-terrain vehicle (ATV) trails and encourage responsible riding practices, six local organizations with a collective membership of nearly 2,000 members have set out to install new signage throughout the Ride the Wilds™ trail system. Supported by a $100,000 donation from the Polaris Foundation, one thousand new signs […]
Kelty Enhances Legacy Products With Modern Convenience; Debuts Products For Roadie Lifestyle At 2019 Outdoor Retailer Summer Market
BOULDER, Colorado (May 17, 2019) – Building upon its “Built for Play” spirit, Kelty, a leader in durable and ease of use outdoor gear, will debut its spring 2020 line showcasing legacy trail packs, tents and sleeping bags with modern conveniences and products suited for the roadie lifestyle. Specifically, highlights include the: Cosmic Synthetic Sleeping […]
Kelty Celebrates Founder Dick Kelty’s 100th Birthday At 2019 Outdoor Retailer Summer Market
BOULDER, Colo. (May 17, 2019) – Kelty, a leader in durable and ease of use outdoor gear, will honor what would have been the 100th birthday of legendary founder, Dick Kelty, at the 2019 Outdoor Retailer Summer Market. He is known as the, “Henry Ford of backpacking” and father of the external frame back because […]
Ultimate Direction Re-Signs Scott Jurek And adds Barkley Marathons’ ‘Last Man Standing’ Karel Sabbe To 2019 Ambassador Team
BOULDER, COLO. (May 16, 2019) – Ultimate Direction, the first hydration pack company, has re-signed Scott Jurek to its ambassador team for 2019. Jurek (pictured above and right) is the most successful ultrarunner of all time, previous holder of the fastest known time on the Appalachian Trail, and a New York Times best selling author. […]
LEUS Towels And BEAMS GOLF Collaborate On Limited Edition Collection
Leaders Of The Towel Lifestyle Collaborate With One Of The World’s Leading Tastemaker Brands
Darn Tough Vermont Names New Chief Technology Officer and Director of Human Resources
New talent joins team in Sock Capital of the World
Jack Wolfskin’s Aussie- and Kiwi-Inspired Spring Summer 2019 Collection Arrives at Retailers
Line sets new milestones for sustainability and resource protection
Reggie Releases Commemorative Pink Jersey to Honor Giro
Canadian cycling brand renowned for bold colors and designs creates Rosa Reggie Jersey in homage to Giro d’Italia’s Maglia Rosa.
Georgia-Based Footwear Company Okabashi Earns USDA Certified Biobased Product Label
The family-owned company, Okabashi, has been leading the charge in responsible, sustainable footwear for nearly 35 years. The company’s eco-conscious approach is a top priority, and now, Okabashi has earned the U.S. Department of Agriculture (USDA) Certified Biobased Product label. Founded in 1984, Okabashi is a family owned and operated American-made shoe company with a […]
Original 1974 Klettersack By Wilderness Experience Is Back
Using original pattern, materials and quality, Wilderness Experience will offer Limited Edition iconic daypack beginning July 2019. Kickstarter Campaign Is Underway Wilderness Experience, the iconic outdoor gear brand founded in 1971 by Greg, Jim and Laurie Thomsen, is making a comeback with the launch of a Kickstarter campaign offering The Original Klettersack featuring the original pattern, materials and […]