The special project is a wakeup call to all who love the ocean to act now and demand elected leaders to address the climate change crisis head-on.
Archives: Press Releases
Tailwind Nutrition’s Maggie Guterl Makes History At Big’s Backyard Ultra
Guterl, who manages Tailwind’s events and athletes, is the first woman to win the brutal race.
Open Sky SKYlights Podcast Series Releases 10th Episode
Podcast series explores current topics and struggles facing today’s youth and young adolescents.
Osprey Kamber 42/Kresta 40 Named Backpack Magazine Editors’ Choice Gold Award Winner
Osprey’s Kamber 42/Kresta 40, designed for backcountry ski/snowboard mountaineering and hut trips, received Backpacker Magazine Editors’ Choice Gold Award
Top Trail Runners Gather In Nepal For Golden Trail World Series Final
Annapurna Trail Marathon hosts 10 best men and women to determine Golden Trail World Series champions.
Brothers & Company Promotes Lawson
Agency veteran will oversee firm’s client service discipline.
Tender Corporation Bolsters Outdoor Portfolio With RapidPure Acquisition
Littleton, NH, October 22, 2019 —Tender Corporation (Tender), which sells a range of best-in-class branded consumer products including After Bite®, Adventure®Medical Kits and Ben’s®, announces the acquisition of RapidPure® water purification systems. Available in a range of form factors to work with water bottles, hydration packs, and gravity-style camping accessories, RapidPure water treatment products boast […]
Roam Robotics Mobilizes Partnership With Backbone Media For PR
San Francisco, CA, October 21, 2019— Roam Robotics, the San Francisco-based technology company dedicated to expanding the boundaries of human mobility with robotic exoskeletons and other innovations, has named Backbone Media its public relations agency of record. Last year Roam did a limited release of its first commercial product —Elevate. Elevate is a robotic exoskeleton […]
Honey Stinger Announces Partnership With Elite Distance Runner Jared Ward
The highly-decorated American runner and Olympic Games contender becomes first-ever “Hive Platinum” athlete for the brand.
New For Fall 2019, Pearl Izumi Expands PI / Black Collection To Excel In Winter Conditions
Proof that even the next level has a next level, now in luxurious Merino wool.
30 Years Of Insane Dedication To Performance
DeMarini marks anniversary with new bats inspired by three decades of player favorites.
4ocean Expands Product Offerings; Doubles Down On ‘One Pound Promise’
Brand reveals new sustainably sourced organic apparel.
PrimaLoft, Inc. Announces Partnership With Parley For The Oceans
Advanced material technology experts will turn marine plastic waste into high-performance insulation materials.
Appalachian Gear Company Partners With Backpacker For A Feel-Good Adventure
Nar Phu Philanthropy Trek combines volunteer work and world-class trekking.
What’s UP Public Relations Announces New Hire With Sarah Laughlin—And Adds LA Extension
What’s UP Public Relations, located in Denver, CO, and founded in Bozeman, MT, in 1997, specializing in international and national brands entering the U.S. markets in Snow, Outdoor, and Fitness, is pleased to announce that Sarah Laughlin has joined the What’s UP PR team. Sarah will join as a new business specialist and account executive […]
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