Yaktrax introduces two new ice traction devices—the Ascent, the Traverse. The Traverse and Ascent add two versatile, innovative, and lightweight options to the Yaktrax lineup. The Ascent is designed for extreme ice and snow, and the Traverse is an all-purpose traction footwear.
Archives: Press Releases
CRKT Unveils Special Edition Imperial White Provoke Morphing Karambit Knife
Perfectly suited for a galaxy, far, far away, CRKT’s new Provoke pays homage to one of the world’s most beloved space franchises.
Glamping Hub Partners With Marketing Agency Origin
Glamping Hub recently unveiled a new logo and will work with Origin on rebranding and website refresh
Athletic Greens Named Official Daily Supplement Of USA Cycling And USA Cycling National Team
Athletic Greens’ all-in-one nutritional drink offers multifaceted approach to health and training for USA Cycling athletes.
EcoVessel Announces Retail Partnership With The Walking Company
The Walking Company will carry EcoVessel’s high-end insulated drinkware in over 30 retail locations and online at thewalkingcompany.com
Mammut Awarded Two Finalist Positions In Outdoor Retailer Innovation Awards
The premium outdoors brand named as a double finalist for ORWM20.
Hilco Vision Announces Immediate Openings For New International Distributors To Support Croakies And Jonathan Paul Fitovers Eyewear Brands
International distributors needed to support Croakies and Jonathan Paul Fitovers Eyewear global sales initiatives.
Our Only Future
Decathlon commits to step up and set climate targets in line with a new level of climate ambition.
Backbone Media To Crack Open The Power Of Pistachios For American Pistachio Growers
Fresno, CA, December 10, 2019 – American Pistachio Growers (APG), the non-profit trade association representing more than 850 members in California, Arizona and New Mexico, has named Backbone Media its public relations agency for the active lifestyle segment. Backbone Media will also serve as media buying agency for the domestic market. Based in Fresno, Calif., […]
Big City Mountaineers Celebrates Thermacell As Corporate Partner Of The Year
Over the past four years Thermacell has helped BCM establish a robust New England program.
Darn Tough Vermont Donates Profits From Giving Tuesday To Vermont Foodbank
Donation provides more than 51,000 meals for the local community.
Outdoor Research Partners With Rally Cycling Team As Official Off-The-Bike Apparel Sponsor
Top-ranked pro continental cycling team will use Outdoor Research layers to protect riders before and after races during 2020 season.
Saucony Athlete Williams Nominated For The Running Awards
This year, Williams a multiple ultra-marathon race winner attempted to break the Land’s End to John o’Groats world record by running more than 800 miles in nine days. Though he didn’t make this target, he still successfully raised more than £5,000 for the Hope for Children charity in the process.
Arcade Belts Adds Multiple New Styles To Product Lineup For 2020
Olympic Valley, CA – Arcade Belts – the functional, lightweight and durable belt brand – announced today the addition of 22 new styles to its already robust product lineup for a 2020 Spring and Summer launch. The new colors and patterns will be available in the Adventure, Adventure Slim, Youth, Utility, and Capture Belts, available […]
ECCO Awarded Popular Science ‘Best Of What’s New’ Award For DriTan
ECCO, the leading family-owned global footwear brand, proudly announces their DriTan technology has been awarded Popular Science’s Best of What’s New award for 2019.
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