Backbone Media To Crack Open The Power Of Pistachios For American Pistachio Growers

Fresno, CA, December 10, 2019 – American Pistachio Growers (APG), the non-profit trade association representing more than 850 members in California, Arizona and New Mexico, has named Backbone Media its public relations agency for the active lifestyle segment. Backbone Media will also serve as media buying agency for the domestic market. Based in Fresno, Calif., […]

Saucony Athlete Williams Nominated For The Running Awards

This year, Williams a multiple ultra-marathon race winner attempted to break the Land’s End to John o’Groats world record by running more than 800 miles in nine days. Though he didn’t make this target, he still successfully raised more than £5,000 for the Hope for Children charity in the process.

Arcade Belts Adds Multiple New Styles To Product Lineup For 2020

Olympic Valley, CA – Arcade Belts – the functional, lightweight and durable belt brand – announced today the addition of 22 new styles to its already robust product lineup for a 2020 Spring and Summer launch. The new colors and patterns will be available in the Adventure, Adventure Slim, Youth, Utility, and Capture Belts, available […]

360 Adventure Collective Kicks Off Winter Show Season With Successful Southeast Show; Preps For Sold Out New England Show

Asheville, NC, December 4, 2019 — 360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 30 years, kicked off its Winter Show Season with its Southeast Winter Market show in Greenville, South Carolina November 18th– 21st. The show, which moved from a 3-day event […]

TriggerPoint Introduces Impact Percussion Massage Gun

TriggerPoint announces the launch of new TriggerPoint Impact Percussion Massage Gun. Designed to prepare your muscles and help you recover faster pre- and post- workout, the high-performance Impact Massage Gun delivers controllable and targeted deep tissue massage with four speed settings. The new Impact also boasts a quiet, brushless motor which maximizes battery life and reduces noise. The new Impact Percussion Massage Gun will be available online and at select retailers beginning January 1, 2020.