The sunglasses brand will support its partner with its iconic sunglasses Chronoshield. The team’s supporters will be able to test their champions’ gear directly from their smartphone thanks to Bollé’s Augmented Reality experience.
Agency: True North Brand Group
Bollé Announces Collaboration With Top Triathletes
Signs sponsorship with four American champions; Matt Russell (Ironman), Morgan Pearson, (USA Triathlon Team) Kelsey Withrow (Ironman) and Lesley Smith (Ironman)
Bollé Launches First Ever Augmented Reality Sunglass Experience For Smartphones
New AR Technology Allows Users to Experience Bollé Phantom lenses on their Smartphone and Purchase From a Participating Retailer
Bollé Launches New Augmented Reality Experience To Help Retailers Make Touchless Sales
Offers new way to help retailers stay safe and sell products In post-COVID-19 environment
Call 2 Action Swimwear Invests Over $50,000 To Produce 10,000 Pieces Of Personal Protection Equipment For Frontline Healthcare Workers
Massachusetts based company delays its brand launch to use its North American manufacturing facility to manufacture scrubs and gowns rather than swimsuits
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