Author: Teresa Hartford

Kelty launched its spring 2023 collection, including backpacking, hiking, lifestyle, and vehicle-based products, featuring reenergized prints and colors from the brand’s “best-selling” items. As consumers continue to “go further exploring new day hiking trailheads, deeper into the backcountry on multi-day trips or just gear-up their vehicles for campsite adventures,” Kelty’s key products for the S23 […]

Timed with Spring,Trew launched its LW 3L collection for backcountry touring. The outerwear capsule, featuring Le Skieur LW Anorak and the LW Bib, was created in collaboration with Swiss professional mountain guide Gilles Sierro and the first product release from the Trew Gear Experimental Division, a new business unit showcasing innovation. “Trew has always been […]

Crocs Inc. announced the launch of Customize Your Crocs, a new program to customize bulk orders of Classic Clogs and Jibbitz charms. The program is positioned for sports teams, corporate groups, schools, or as “general fun swag” for small and large-scale groups. Orders of custom clogs or Jibbitz charms must be a minimum of 24 […]

Igloo expanded its Trailmate hardside cooler line with performance softside cooler bags.  “Our top-selling wheeled Trailmate cooler is a longtime customer favorite, so we’re making dreams come true by expanding the Trailmate family to include equally high-performing softside coolers. These new coolers provide excellent value for budget-conscious adventurers looking for high-quality craftsmanship,” said Adrienne Berkes, […]

Honey Stinger debuted its Oat + Honey Bar. The brand’s products fuel “more than 1,000 professional and collegiate athletic teams, along with countless athletes and fitness enthusiasts.” Honey Stinger products fit an active person’s three nutritional categories—”Prepare, Perform and Recover.”  The new Oat + Honey Bar fits into the “Prepare” category featuring a pre-workout blend of carbs, fat […]

Limar USA, LLC continues to grow and expand by introducing new products for Spring 2023 and adding more sales representatives to cover key markets.  “We are extremely excited about our expanding collection of helmet models, including supporting the Astana team with a new road model, ” said Giovanni Caporali, co-president. “We will also add more […]

Snipes and Adidas Originals are releasing a new sneaker in honor of Detroit, dropping on March 13. The Adidas Forum Low “Detroit”, a Snipes exclusive shoe, pays homage to the Motor City. The classic Adidas silhouette in a black and gold colorway includes “I Am Detroit” on the strap. The sneaker also has a tear-away […]

“With four in ten (43 percent) of women starting to hike during the pandemic,* Adidas Terrex is driven to develop products specifically designed for this growing community,” said the brand in a release. To address the demographic, Adidas launched the Terrex WMN Hiker Mid Rain.Rdy, a hiking shoe developed for the female anatomy. The design was “informed […]

Igloo announced its latest official sports licensing partnership by releasing its first Collegiate Series of Playmate coolers.  Igloo partnered with 13 top U.S. universities on team-branded Playmate Elite coolers, the first to launch within the brands multi-product Collegiate Series.      “Our coolers have been vital among athletes and fans for decades, so it endlessly […]

Rab, owned by Equip Outdoor Technologies, Ltd., reported it would launch its first adventure bike collection this spring, called Cinder. Tim Fish, equip product director, said, “Off-road cycling adventures require immense versatility, dealing with terrain, pace and fickle weather. We have over 40 years of knowledge and experience crafting clothing and equipment to manage these conditions. […]

Zamberlan, the third-generation, handcrafted Italian bootmaker, reported it will launch the 335 Circe Low GTX women’s boot on April 15, at select specialty retailers and online at ZamberlanUSA.com, expanding its Circe collection. The Circe Low GTX suits fast and light outdoor pursuits in various weather conditions and terrain, marrying the comfort of a trail runner […]

Kane Footwear, the manufacturer of sustainable active recovery footwear, launched its first kids’ collection. The Revive Kids collection in sizes C11-13 and J1-2 comes in Charcoal Black, White Pacific, White Caramel, and Bubblegum Pink. “We’re excited to expand our Revive slip-on to kids’ sizing,” John Gagliardi, founder and CEO of Kane Footwear, said. “Many of […]

Enduro Bearings’ 2023 ambassador program includes returning teams, individuals, and new U.S. and UK athletes. While the list is rider-centric, the company said it would announce its ambassador mechanics in an upcoming release. Athletes will compete in various cycling disciplines using Enduro’s XD15 bearings and components, patent-pending Maxhit bottom brackets and headsets, Max pivot bearings, and Directline derailleur pulleys. Enduro’s ambassador program […]