Igloo released its first Rick and Morty cooler collection in collaboration with Warner Bros. Discovery Global Consumer Products and Adult Swim. The three special-edition coolers include Mr. Meeseeks Box Little Playmate, Riggity Wrecked Coolmate and Pickle Rick Sling. “Collaborating with Warner Bros. Discovery Global Consumer Products on these incredibly designed Rick and Morty coolers has been an otherworldly […]
Author: Teresa Hartford
Teresa Hartford
Editorial & Creative Director | SGB Media
teresa@sgbonline.com | 704.651.5741
New Era Partners With Oracle Red Bull Racing On Headwear Collection
New Era entered into a partnership with Oracle Red Bull Racing, which will see New Era produce headwear for the five-time Constructors Champions and team driver caps for Sergio Perez and double world champion, Max Verstappen, to wear through the 2023 season. New Era, originating from Buffalo, NY, brings over a century of experience supplying […]
Danner Celebrates 90 Years Of Bootmaking With Portland Select Collection
Danner celebrates the founding of the brand in 1932 with its FW22 Portland Select Collection “built for the modern explorer.” Made in the USA at Danner’s Portland, OR factory the limited-edition anniversary Mountain Trail boot collection is made with chocolate Horween Chromexcel leather and Vibram outsoles. Styles include: The Danner Ridge Explorer, inspired by the […]
Ashworth Golf Apparel Brand Returns To U.S. Market
The Ashworth Golf Apparel Brand, founded in 1987, plans to re-launch its U.S. business in 2023 with a line of golf polos, bottoms, outwear, and accessories led by Eddie Fadel. Fadel, a 30-year veteran of the golf apparel industry, worked for Ashworth in the 90s and early 2000s. He returns to the company as president, […]
Inov-8 Launches Hike-Run Hybrid Shoe
Inov-8 merged hiking and trail running with its latest waterproof winter shoe, the Roclite G 315 GTX V2. The shoe features a sticky rubber outsole enhanced with Graphene and Gore-Tex waterproofing. An evolution of the brand’s Roclite G 315 GTX, the new shoe offers a flexible rock plate and toe bumper, an improved fit, stronger […]
Medline And Hologenix Launch Curad Performance Series Powered By Celliant
Medline, a medical product distributor and manufacturer, together with Hologenix, a materials science company, launched a new line of Curad Performance Series orthopedic products powered by Celliant infrared technology. Celliant, the flagship innovation of Hologenix, is a proprietary blend of natural minerals that allow textiles to convert body heat into infrared energy, returning it to […]
Nautilus Drops Schwinn 190 and 290 Bikes For The Holidays
Timed for the holidays, Nautilus introduced the Schwinn 190 Upright and Schwinn 290 Recumbent bike. Both bikes are connectable to its JRNY digital fitness platform, featuring terrain control technology, new design elements and functionality for all fitness levels. “We know it’s a challenging economy, and our research tells us that consumers are sticking with home […]
Outdoor Drinkware Brands Collaborate To Reduce Carbon Emissions
Klean Kanteen, MiiR, Stanley, and Yeti are collaborating to reduce carbon emissions across the drinkware supply chain as part of OIA’s Climate Action Corps. initiative to go beyond net-zero emissions. Manufacturing can be a significant piece in the environmental footprint of food and beverage containers. The primary goal of the collaboration is to “move industry […]
Carv Partners With Ted Ligety To Modernize Ski Coaching
Two-time Olympic Gold medallist and five-time World Ski Champion Ted Ligety has partnered with Carv to develop a real-time digital training system for a wide range of skiers. Said Ligety, “It’s my mission to make skiing more accessible and fun. I’ve spent my whole career pushing the limits of what’s possible on skis, and with […]
Altra Running’s Via Olympus Offers Plush Ride
Altra Running released the Via Olympus max cushioning road shoe. With more than two years of R&D, the shoe combines Altra’s technologies with a new rocker shape geometry for efficient toe-off. Altra’s FootShape Fit, Balanced Cushioning and Ego Max midsole deliver a plush road ride that helps “put runners in a more forward-leaning position.” “Our […]
Etnies Introduces 2022 Winterized Footwear Collection
Etnies released its 2022 winterized collection featuring four weather-resistant footwear styles—Jones MTW, Jameson HTW, Jefferson MTW, and the Scout Slipper. The Jameson HTW, the Jones MTW and the Jefferson MTW each feature a thermal heat retention aluminum stroble board. Gusseted tongues and water-resistant treated uppers provide extra protection for keeping water and debris out. The Jones MTW […]
POC Releases One Size Fits All Dimension Avalanche Backpack
POC released its one size fits all Dimension Avalanche Backpack. Incorporating its Alpride E2 Electronic Airbag System for avoiding burial in an avalanche and the best chance of survival. To create the bag, POC partnered with Alpride SA, Swiss specialists in avalanche airbag systems. The Backpack incorporates the electronic Alpride E2 system with supercapacitor technology […]
Xterra Hires EMEA General Manager
Xterra hired Doug Hall to the newly created position as general manager of the EMEA region, to focus on brand expansion, quality control and business operations.
Hologenix, Creator of Celliant, Unifi, Maker Of Repreve And Beverly Knits Announce Partnership
Materials science manufacturer Hologenix, creators of Celliant and Unifi, maker of Repreve, entered into a partnership with its preferred North American circular knitting partner, Beverly Knits, which operates Creative Dyeing & Finishing, LLC. The three-way partnership will introduce Celliant with Repreve, which has infrared properties. The partnership also allows for producing finished goods within a […]