Tiger Wins The 2019 Masters! Nike was ready. Just minutes after Tiger’s emotional win at yesterday’s Masters, the company released a sentimental film about Tiger’s win. Watch the film here or click on the photo still below. Over the past decade, Nike never parted with Tiger despite his career lows. Yesterday’s comeback, after going winless […]
Author: SGB Media
A Superior Ride With Stromer Bikes
Commute with speed, style, and efficiency with the new sleek Stromer ST3 Hop on, push the pedals, and glide to work on a dynamic, powerful, silent e-bike. That’s how today’s generation arrives at work on time. The new Stromer ST3 is designed to keep you feeling fresh and avoiding the road rage of the daily […]
Best Buy CEO Hubert Joly Is Stepping Down
Hubert Joly, who has earned credit for successfully repositioning Best Buy Co. Inc., will step down as chief executive of the company this summer. Chief Financial Officer and Strategic Transformation Officer, Corie Barry will take over as CEO in June.
Puma To Become Official Partner Of LaLiga
Puma has entered into a long-term agreement to replace Nike as the Official Technical Partner of the Spanish football league, LaLiga. Starting from the 2019/20 season, Puma will produce the official match ball for all games.
Academy’s Debt Repurchase Seen As Distressed Exchange
Moody’s Investors Service said Academy Ltd.’s recent open market repurchase of a portion of its term loan at a significant discount is a “distressed exchange” and presents a “limited default” for lenders.
Zappos To Open Fulfillment Center In Louisville
Zappos is opening a 325,000-square-foot fulfillment center and retail outlet at 9101 Minor Lane in Louisville, KY. which will grow the company by more than 100 new employees over the next two years.
SRAM Acquires PowerTap
SRAM announced the acquisition of the PowerTap line of bicycle power meters from Saris. The PowerTap product line includes the PowerTap P2 Pedal power meter system and the PowerTap G3 Hub power meter line.
Asics Launches Program To Support Startups
Asics announces the launch of Asics Accelerator Program, a business partnership acceleration program, for startups. The program seeks ideas from startups for products, services, and contents that would contribute to business opportunities in 2020.
Acushnet Appoints Keun Chang Yoon To Board
Acushnet Holdings Corp., the parent of Titleist and FootJoy, announced that elected Keun Chang (Kevin) Yoon to serve out the remainder of the late Jon Epstein’s term on the company’s board.
Study Sees Strong Link Between Awards And Labels To Sporting Goods Purchases
A new survey of active consumers across Europe from ISPO finds 75 percent indicating they pay special attention to awards and technical labels such as Gore-Tex, Vibram or bluesign when buying new sporting goods.
Running USA: Traditional Distance Race Participation Sees Some Recovery
The number of runners registering for organized races in the U.S. was down slightly in 2018, continuing a five-year gradual drawback, according to Running USA’s annual U.S. Running Trends report. On the positive side, traditional distances – including the 5K, 10K, and half marathon – all increased year on year, while non-traditional distances and events drove the decline.
Aisle Talk Week Of April 8
Top headlines from the active lifestyle industry you may have missed this week, including Patagonia filing a lawsuit against AB InBev, the parent of Anheuser-Busch, claiming the brewer’s Patagonia beer is a “copycat brand.”
Salomon Expands U.S. Footwear Team With Outdoor Commercial Manager Hire
Salomon announced the appointment of George Egan to the new role of U.S. outdoor commercial manager for footwear.
OBIT: FLW Founder Irwin Jacobs
Irwin Jacobs, the founder and CEO of FLW (Fishing League Worldwide) has passed away.
Nike Close To Signing Record Deal With Liverpool
Nike is expected to replace New Balance as the kit supplier of the famed English Premier League soccer club, Liverpool.
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