Crocs is planning to build a second distribution center in Dayton, OH, next to its warehouse opened last year near the Dayton International Airport.
Author: SGB Media

JD Sports Buys Back Go Outdoors After Pushing It Into Administration
JD Sports reacquired the Go Outdoors chain for £56.5 million after putting it into administration.

Amazon Sets $2 Billion Climate Pledge
Amazon announced the launch of a $2 billion internal venture-capital fund focused on technology investments to reduce the impact of climate change. The Climate Pledge Fund program will back visionary companies whose products and services will facilitate the transition to a zero-carbon economy.

J.C. Penney To Close 13 More Stores
J.C. Penney Co., which filed for bankruptcy proceedings on March 15, disclosed an additional 13 stores it plans to close on top of the 136 being liquidated.

Puma Opposes Nike’s “Footware” Trademark Application
Puma has initiated opposition proceedings in connection with Nike’s application to use the word “footware” for use on sneaker-specific software products and services, according to thefashionlaw.com.

New Balance Foundation Donates To COVID-19 Response Efforts
New Balance Foundation announced it has confirmed the second round of funding as part of its pledge earlier this year to donate $2 million in non-profit grants in response to the COVID-19 pandemic. Adding to the New Balance Foundation’s initial distribution of $500,000, select organizations from the Foundation’s network of more than 60 grantees recently received a combined total of $1.25 million in New Balance Foundation COVID-19 grants.

Fitness Category Strong In The U.S.
The Sports & Fitness Industry Association (SFIA)’s 2020 Single Sport Reports covering fitness activities finds traditionally “niche” fitness activities are growing significantly. These activities include Yoga (6.0 percent), Barre (3.8 percent) and Stationary Cycling – Group (5.3 percent).

SGB Question: What Changes Will Come From COVID-19? (Part II)
SGB Executive reached out to a handful of executives in the active lifestyle space to explore what adjustments they’ve made as a result of the pandemic and which ones will likely continue once the crisis subsides. Responses from Rab, Allied Feather & Down, Sweet Protection, RovR Products, and Salewa.

How Columbia Sportswear Plans To Ride Out Pandemic
Speaking at the Stifel Cross Sector Insights Conference, Jim Swanson, CFO at Columbia Sportswear, said the Company’s diversified business model, accelerated investments in digital in recent years and the heightened appeal for outdoor products will help it manage the fallout from the pandemic.

NFHS Produces Commercial On Fan Behavior
The NFHS (National Federation of State High School Associations) produced a 30-second commercial exploring poor fan and parent behavior at high school contests. The commercial was aired before a primetime national audience June 18 on ESPN News.

Fleet Feet Finds E-Commerce Boost Amid Pandemic
Fleet Feet has reopened 170 of its 184 stores in some capacity to strong initial results for many franchisees, according to a profile in Forbes. A decision to build a shared, central e-commerce site for all stores proved to be beneficial as stores were closed.

UK’s Go Outdoors Exploring Administration
Go Outdoors, the 67-unit outdoor chain based in the U.K., is exploring administration, a process similar to U.S. bankruptcy. The move was confirmed its owner by JD Sports.

Artémis To Trim Stake In Puma
Artémis, the holding company of French entrepreneur François Pinault, announced a new €500 million bond offering in Germany convertible into Puma shares in 2025.

IHRSA Continues Push For Fitness Industry Relief From COVD-19 Shutdown
IHRSA is asking Congress for federal relief for the fitness industry so that fitness clubs and gyms across the country may continue to provide vital services (safe, secure, proven places to achieve their health and fitness goals) for their communities.

American Alpine Club Names New CEO
The American Alpine Club Board of Directors has named Mitsu Iwasaki as the organization’s next chief executive officer, effective August 3.