Aisle Talk Week Of January 11, 2021

The Top National stories and the Latest headlines across the Active Lifestyle Market for the week of January 11, 2021 covered in the SGB Updates and delivered to your inbox every business day.

UFC Names Zappos.com Official U.S. Licensing Partner

UFC, the mixed martial arts organization, announced a multi-year partnership in which Zappos.com will become the exclusive wholesale manufacturer and distributor of officially licensed UFC merchandise sold at retail in the U.S.

Hobie Expands Watersport Category With Mirage ITrek Series And Mirage iEclipse

Hobie announces the launch of its Mirage iTrek Series, a collection of inflatable pedal kayaks and its Mirage iEclipse inflatable stand-up pedalboard. “The new Mirage iTrek series is once again a result of Hobie’s DNA of innovation,” said Doug Skidmore, CEO, Hobie. “Our laser focus on ensuring that we are delivering top-notch, highly functional products […]

Vail Resorts Sees 17 Percent Drop In Season-To-Date Skier Visits

Vail Resorts reported season-to-date total skier visits were down 16.6 percent compared to the prior year season-to-date period.  Season-to-date total lift ticket revenue, including an allocated portion of season pass revenue for each applicable period, was down 20.9 percent.

Bern Helmets Announces Expanded Team, New Headquarters

Bern Helmets announced an expanded leadership team and a growth plan leveraging the burgeoning outdoor and micro-mobility trends. Founder Dennis Leedom, with Adam Godwin, chief financial officer, will lead a team of veteran action sports professionals from its new headquarters in Cordage Commerce Center, a renovated industrial park.

U.S. Bans Cotton From Xinjiang Region

The U.S. has banned imports of cotton products and tomatoes produced in China’s Xinjiang region over the Chinese government’s continued atrocities against its Uighur Muslim population U.S. Customs and Border Protection (CBP) said on Wednesday.