The Finish Line, Inc. announced the launch of its new mobile app aimed at providing services and conveniences that reward Winners Circle loyalty program customers with points and loyalty perks…
Year: 2014
PSG Extends 37.5 Partnership
Performance Sports Group Ltd. has secured exclusive rights to use Cocona Natural Technologies' patented 37.5 technology in in hockey, lacrosse, baseball and softball apparel. The partnership also allows the company, which owns the Bauer and Maverik
Pronto Launches Seattle Bike Share Program
Pronto Cycle Share launched Seattle's first-ever bike share program Monday with support from REI and other corporate sponsors and bike dealers. Pronto is offering 500 bikes at 50 stations spread across neighborhoods through out the city…
Quiksilver Announces Changes to Leadership Team
Quiksilver Inc. announced its Founder Bob McKnight will step down as executive chairman effective Oct. 1 and that it had elected CEO Andy Mooney as the its new chairman and promoted Pierre Agnes to the position of president effective Nov. 1. McKnight will
Law Firm Begins Soliciting GoPro Customers
A Seattle-based law firm has begun soliciting clients for a potential product liability lawsuits against GoPro Inc., claiming the company may have misled consumers by failing to disclose dangerous risks associated with its cameras and camera-mounting devi
Sport Chalet Partners with Diamondback in Cycling Sweepstakes
Sport Chalet teamed up with Diamondback Bicycles, Air New Zealand and Tourism New Zealand to target cyclists as part of its Adventures of a Lifetime sweepstakes…
Craghoppers Names New England Rep
Craghoppers has hired A Stitch Above as its sales representative for the New England sales territory, effective immediately…
Wolverine Lowers 2014 Revenue Guidance, Citing Q3 Shortfall, Promotional Retail Environment
Wolverine Worldwide Inc. lowered its guidance for full-year revenue growth from 3 to 2 percent Tuesday, saying it expects the retail environment in the United States to be more promotional over the holidays than last year. However the owner of Keds, Merr
Gore-Tex Debuts Global, Multi-Channel Marketing Campaign
W. L. Gore & Associates will debut a multi-year, multi-channel, international marketing campaign, “Experience the Difference” in support of the Gore-Tex brand this fall. Launching in four countries, the campaign, with a seven-figure budget, wi
Teva Partners with Woolrich on Collection
Woolrich, Teva and Urban Outfitters begin selling a collection of wool-blend socks this week designed to complement the patterned webbing and colorways of Teva's Original Universal sandal collection…
NBA China, Anta Announce Co-Branding Partnership
NBA China and Anta Sports Products Limited announced a new partnership in China, designating Anta as an Official Marketing and Merchandising Partner of NBA China…
Wolverine Worldwide Tops Q3 Profit Expectations
Wolverine Worldwide reported third quarter revenues reached $711.1 million – down 0.8 percent versus the prior year, but in line with the company's previous guidance. Adjusted diluted earnings per share, which exclude acquisition and other one-time c
Dick’s SG Apologizes for Excluding Female Athletes from Catalog
Dick's Sporting Goods has apologized for excluding female athletes from its basketball catalog after a 12-year-old girl complained that she didn’t feel represented…
NSSF Poll Sheds Light On American Attitudes on Gun Violence
More than eight out of ten Americans say that the misuse of guns in violent crimes is a matter for the criminal justice system, not a public health issue…
With 25th Anniversary Near and Its CEO Gone, OIA Ponders Its Role
With the departure of its long-time president and CEO in the mirror and membership engagement ebbing, Outdoor Industry Association members embarked on a bit of soul searching at the trade association's annual leadership conference last week…
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