Craghoppers has hired A Stitch Above as its sales representative for the New England sales territory, effective immediately.

Managing one of the key territories for Craghoppers, ASA, Ltd. will leverage their 38+ years in the outdoor and textile industries to increase the Craghoppers brand presence. Located in Providence, RI, Natalie Darmohraj and David Vietze also represent Sugoi, Sherpa Adventure Gear, and TomTom.

We are excited to have Natalie and Dave join Craghoppers as our new representatives in New England, said Bill Lockwood, National Sales Director at Craghoppers North America. Natalie and David have a fantastic reputation in the territory and the timing is great as we ramp up for fall 2015 and build on our new relationship as the Official Clothing Partner of National Geographic for spring 2015.
 
We are very excited at the opportunity to represent Craghoppers.  Its a brand with great heritage and authenticity that delivers a unique combination of style, function and value to the outdoor channel.  Our goal is to make Craghoppers accessible to every outdoor enthusiast in our territory, said David Vietze at ASA.
 
In the United States Craghoppers’s lines include Craghoppers, Bear Grylls by Craghoppers and NosiLife, a line of insect-repellent clothing. Craghoppers is based in the United Kingdom and owned by Regatta Group, which sells branded products through 20,000 stores in 30 countries.