Advice from a Running Guru: 3 Practices to Begin Today
Elinor Fish, Founder of Run Wild Retreats and innovator of the Mindful Running method told SGB her top 3 practices every runner should try today. But why would someone divulge the secret to running success? Because Fish wants to see runners stay healthy and maintain the joy of the run through miles and shoes . Give […]
Bike Fixtation Vending Machine is a Quick Fix
High security vending machines that vend bicycle parts? Cyclists can rub their eyes because it’s not a dream. The Minneapolis-based Bike Fixtation envisioned this type of convenient machine five years ago, now bringing the High Security Wall Mounted Vending Machine to shops and cyclists everywhere. Designed and manufactured by hand, this vending machine is designed […]
Tailwind Nutrition Adds Caffeinated Flavors to Endurance Line
For Tailwind Nutrition, ingredients are natural and flavoring is organic. No artificial, preservatives or four-syllable compounds. This Durango, CO, endurance athlete nutrition company will introduce two new caffeinated flavors in January 2016, Green Tea Buzz and Tropical Buzz, for its Endurance Fuel line. Both contain 35mg of caffeine per 100 calories, just like Tailwind’s Caffeinated […]
Aqua Sphere Reveals 2016 Tri Wet Suits
Using the latest advanced fabrics and innovative design approaches, Aqua Sphere’s 2016 range of Triathlon Wet Suits offer a technologically advanced suit for every level of athlete, plus a design specifically for young teenagers. Unveiled at the Ironman World Championships in Kona, the 2016 Phantom uses super-stretch neoprene and panel configurations constructed in multiple thicknesses […]
Shift Watch Band is a New Perspective on Run Watches
Biotech engineers James Gilmore and Andrew Green, founders of EdgeGear, have crafted a new running watch called the Shift Watch Band. Compatible with many fitness and smart watches on the market today, Shift repositions the placement of the watch to optimize viewing and interaction – meaning no need to break stride to check splits. https://www.youtube.com/watch?v=p2HKj6LArYw […]
I Am SGB: PeopleForBikes President Tim Blumenthal
Tim Blumenthal has been president of PeopleForBikes, one of the largest bike advocacy groups in the world, since September 2004. Previously, he served 11 years as the executive director of the International Mountain Bicycling Association (IMBA), the world’s largest mountain bike advocacy group. He began his cycling work as an editor for VeloNews from 1980-84, […]
Could Running Be Bad For Us?
Run Wild Retreats introduces a system of Mindful Running to a society in desperate need of a solution for stress and sustained performance. At the center of health and fitness dogma is the promise that running boasts amazing benefits. It seems we can’t open a magazine without being bombarded with reasons to lace up, […]
Velosurance Helps Triathletes Manage Risk on High-end Bicycles
In 2014, USA Triathlon sanctioned a record 4,397 events across the United States, including races and clinics for adults and youth. A Harvard study called triathlon “the new golf,” as it’s become a way for businessmen to train and be active together, show off their top-of-the-line equipment, and perhaps hash out a deal or two. […]
Asics Adds Fastest Female High School Runner to Pro Team
In a landmark deal for Asics Corporation, the record-setting 16-year-old high school phenomenon became the youngest American sprinter to turn pro and exclusively race and train in Asics footwear and apparel. The brand issued that Candace Hill, nicknamed “the fastest girl in the world,” has signed a comprehensive, 10-year deal with the company that runs […]
Gore Bike and Running Wear Debut Permanent Beading Surface
Joining the ranks of The North Face and Arc’teryx in what is shaking out to be the most innovative W.L. Gore roll out in years, Gore Bike Wear and Gore Running Wear on December 15 introduced their own version of the new Gore-Tex Active with Permanent Beading Surface technology. The new jackets will be the […]
Royal Robbins Revamps Leadership Team, Marketing and Design for Fall 2016
With a renewed mission to re-establish itself as an outdoor industry leader, Royal Robbins announced major changes heading into Outdoor Retailer Winter Market. Heritage outdoor apparel brand Royal Robbins announced several key players from its heyday are back at the helm, and the brand is revamping all facets of the business in an effort to […]
Major League Lacrosse Announces Agreement With Tilt Clothing Co.
Major League Lacrosse (MLL) announced the addition of Tilt Clothing Co. to its lineup of apparel providers, as an Officially Licensed Streetwear Provider of the MLL. “We are thrilled to welcome Tilt into the MLL family as they bring to the lacrosse market a different dimension of apparel,” said Marketing and Brand Manager at MLL, […]
From The Pages Of SGB Magazine: 2016 Women’s Trends
The outdoor industry looks to designers to outfit the “less is more” trend with female-focused apparel that withstands the test of time. By Aubrey Volger Photo by Dominic Haydn Rawle, courtesy Electric Long known as a male-dominated arena, the outdoor industry has shifted the game over the last decade to meet women’s needs and expand high-end […]
Puma Launches Pop Art Football Boot
Explosive and colorful graphics and exclamations define the new Puma Football boot, launched in December 2015. The Pop Art design was chosen as a compliment to Puma’s evoPOWER 1.2 boot, which will be worn by Cesc Fàbregas, Mario Balotelli, Olivier Giroud, Yaya Touré and other players during international friendly matches. Taking cues from the Pop Art […]
Designer Profile: Opedix Kinetic Health Gear’s Lisa Hadley
SGB sat down with Freelance Designer & Production Director at Opedix Kinetic Health Gear Lisa Hadley for an insider look at the scientific world behind Opedix designs. By Jahla Seppanen Lisa Hadley has been developing apparel for the outdoor, action sports and ski industries for more than 15 years. Her flair for taking technical garments from concept […]
