SGB Today

Park Tool Brings More Education to the Web

Since 1963 Park Tool has been designing and manufacturing bicycle repair products that help professional and amateur mechanics properly clean, maintain and repair bicycles, and its products can be found in most professional bicycle mechanic’s toolboxes. This week the company rolled out its newly redesigned website, combining expanded product information with an increased educational section focused […]

Bishop Bindings Calls for Telemark Badassadors

Lucy Sackbauer, Photo courtesy of Bishop Bindings   Bishop Bindings, Vail, CO-based makers of high performance Telemark ski bindings, is seeking ambassadors for the 2015-16 winter season to drop turns on the brand’s latest bindings for the free-heel tribe. Dubbed the #Badassadors, the brand is enlisting both traditional and freestyle tele skiers to test and […]

Dollamur Sport Surfaces Launches Year-Round GymTurf 365

Dollamur Sport Surfaces (Dollamur), manufacturer of high-performance sports flooring for wrestling, martial arts, mixed martial arts, CrossFit, gymnastics, cheerleading and yoga, launched a new play surface the company is calling GymTurf 365. Developed in partnership with Shaw Sports Turf, the high-grade, technologically advanced turf is the first its kind, as teams are able to transform any […]

Stephen Curry and Actor Jamie Foxx Collaborate on Curry Two Video

Stephen Curry and Jamie Foxx team up in a new campaign to launch the Curry Two shoe from Under Armour. The shoe, first unveiled September 6 in Shanghai, China during Curry’s tour of Asia on the Under Armour Road Show, will be available at retail globally on October 24. The new campaign spot, created by […]

Stormy Kromer Gets Tweed Twist on Classic Line

A partnership between two-century-old brands has resulted in the perfect tweed capsule for fall. The Stormy Kromer x Harris Tweed line, including caps, accessories and apparel, infusing legendary Scottish refinement with American heritage style. Stormy Kromer, founded in 1903 as an outdoor apparel company focused on employing hardworking artisans with a flare for classic design, […]

Memorial Services Announced for Industry Icon Skip Yowell

Skip Yowell’s passing last week triggered a stream of eulogies crediting the JanSport co-founder as one of the most enduring and endearing figures in the industry. Memorial and celebration services for the life of Yowell were announced over the weekend: –Thursday, October 22, 2015, at Prairie Junction in Morland, Kansas, from 2-4 p.m. –Tuesday, November […]

Yakima Slashes SKUs with Spring 16 Innovations

By Aaron H. Bible   In an industry-only announcement made this summer at a dealer event at its headquarters in Portland, OR, Yakima Products Inc. said it is launching the most new products next year than it has in 20 years, introducing more than 35 new products and a new base rack system that will […]

Under Armour Unveils Muhammad Ali Collection

At the legendary Gleason’s boxing gym in Brooklyn, NY, Under Armour in early October brought out a few of its star athletes to unveil its UA x Muhammad Ali collection. View SGB‘s insider photos from the event, featuring ring-side interviews and new apparel. In a partnership with Authentic Brands Group, LLC (ABG), which owns the […]

“Will Over Skill,” Insider Photos of Legendary Muhammad Ali Collection

Under Armour unveiled its new UA x Muhammad Ali collection to an exclusive list of media and buyers in early October 2015. SGB was in attendance at the legendary Gleason’s boxing gym, where UA stars and company executives shared the big reveal. For details from the event read our full report here. Nick Woodhouse, president and CMO, Authentic Brands Group, […]

Made In The USA: Princeton Tec Doesn’t Take Its Job Lightly

The New Jersey Company expands facilities and predicts a boom in domestic manufacturing. By Jahla Seppanen     Princeton Tec marked 2015 with an $18.3 million dollar tax grant from the New Jersey Economic Development Authority (EDA), for the purpose of keeping its home base in New Jersey and expanding its facilities and workforce. The […]

Fairbanks Group Ski Resorts Seek Hundreds of Instructors

“Bend ze knees, five dollars pleeze,” was once jokingly the mantra of the ski instructor of the 1950s and 60s…as European instructors pioneered the fledgling U.S. ski industry with hair like Stein Eriksen and matching Norwegian accents. While much glamour and tradition still surrounds today’s ski instructors, they aren’t necessarily of fine European lineage, with […]

Holiday Selling for Specialty Retailers

Image provided by Great Outdoor Store By. Jahla Seppanen   Specialty Retailers from GOA speak to shifting gears for the holiday selling season, with emphasis on displays, Small Business Saturday, connecting with the community and sticking to a buying plan. The holiday season is synonymous with the buying season. An NRF survey done in 2014 […]

Giving Back: Krimson Klover Isn’t All About Looking Good

By Aaron H. Bible   Krimson Klover, the Colorado-based lifestyle brand known for its high quality women’s sweaters and apparel, is donating a portion of its proceeds to First Descents – one of the most inspiring and progressive outdoor-based organizations working with those living with cancer. This winter season, Krimson Klover will donate five percent […]

3N2 Introduces Patented Fastpitch Softball Pants

Image from 3N2 Sports   The result of two years of intensive research and development and on-field testing, 3N2 introduced what it claims to be the world’s first patented fastpitch softball pants. The pants feature slimming construction, a low-rise front fit and a high-rise back fit for coverage. Four-way-stretch poly-spandex in hips, thighs and calves […]

The North Face Launches “Never Stop” Global Campaign

Representing its first global brand campaign, The North Face unveiled “Never Stop,” featuring cinematic footage designed to “take viewers on an emotional journey inspiring them to discover the exhilaration that lives at the outer edge of their physical and intellectual possibilities.” “Never Stop” features athletes Conrad Anker, Paige Claassen, Xavier De Le Rue and Tom […]