SGB Today

Socks For Mud Runners?

Runners are seeking more versatility in their socks, with some looking for options to take on the trail or obstacle course and others looking for more style for that jaunt to the local café. See the latest socks from Balega, Swiftwick, Smartwool, Thorlo and Feetures!

Carhartt And ’47 Merge Work And Fandom

Year one of the Carhartt and ’47 Outwork X Outroot collaboration features gear exclusively centered on the Boston Red Sox and the Detroit Tigers.

Brace Yourself

Bryan Smeltzer, general manager of Zamst U.S., explains why “support is perhaps the fastest-growing category in sporting goods.”

Tommy Bahama MLB Apparel Is Back For 2017

Additionally, the brand will debut two new in-stadium retail spaces this season, in the Atlanta Braves’ SunTrust Park and the San Diego Padres’ Petco Park.

Does Hockey Need The Olympics?

The NHL had allowed its players to participate in the past five Olympics dating to 1998, giving the Winter Games pro-level star power akin to the NBA players who participate in the Summer Olympics to showcase the league and the sport.

Duke Sues Smack Apparel Over Grayson Allen Shirt

The university said the shirt, which refers to Allen’s reputation for tripping opponents, is in violation of the NCAA rules preventing companies from profiting off college athletes.

Check Out The Boston Marathon Shoes

The Boston Marathon is coming! See limited-edition models honoring the legendary event from Adidas, Saucony, Brooks, Asics, Nike, Skechers, Altra, New Balance and Oofos.