Footwear Veterans Launch L.A.-Made, Give-Back Model
The husband-wife team, Sean and Shannon Scott, have partnered with Ryan Gumienny to launch Comunity (just one “m”), a small-batch footwear brand with a story around American-made and donating back to local communities.
Vans Launches 8th Annual Custom Culture Design Competition
Check out the innovative looks from some of the 50 semifinalists from high schools across the country.
Top 20 Clicked Articles On SGB Online Last Week
Nike’s revised MAP-pricing policies, Academy’s debt ratings outlook reduction and Gander Mountain’s bankruptcy auction were among the most popular stories last week on sgbonline.com.
Zippers Bring It All Together
SGB spoke with YKK’s Mike Maekawa about the crucial little component that your gear can’t live without.
Reebok Takes A Dig At Nordstrom’s Fake Mud Jeans
“Crafted by hard work, our Authentic Sweat Shirt gives you that post-workout look & smell,” read a post on Reebok’s Twitter feed.
Keeping Charged On The Go
Staying powered on the trail, the campsite, the tailgate and any other adventure continues to get easier with advances from Goal Zero, Outdoor Tech and BioLite.
Nike Ease Challenge Winner Reimagines Hyperdunk
The winning design combined Brett Drake’s training as an engineer with his passion for Nike footwear and his desire to bring the opportunity of sport to all athletes.
Title Nine Invites ‘Bad-Ass Ladies’ To Retooled Website
The woman-owned company that focuses on goodies for the everyday female athlete has upped its ecommerce game with a new website by Kibo.
Mountain Bike Advocacy Through Trail Building
In the 13 years since Singletrack Trails has been in operation, it has worked in 18 different states building non-motorized, natural surface trails for hiking, mountain biking and equestrian use.
Xero Shoes’ Strange Trip To Equity Funding
The minimal shoe company that first gained famed in 2013 with an appearance on Shark Tank has come up with a new crowdsourced fundraising model.
Gildan Tweaks Marketing Strategy With ‘Not Your Dad’s Underwear’
The tongue-in-cheek videos represent a change of direction for the company’s underwear campaigns, which until recently featured singer and television personality Blake Shelton.
The British Are Running
West London-based Iffley Road crafts running gear that’s “minimalist and understated,” said Co-founder Claire Kent.
Bill Murray’s Cheeky Spring Golf Collection Arrives!
Bill Murray and his brothers are back again with the first spring line from the William Murray Golf collection.
Mountain Hardwear Climbers Defend Red Rock
Angie Payne and Kyra Condie are taking a stand in their support of Save Red Rock and its efforts to defend the “crown jewel of the Mojave.”
Top 25 Clicked Articles On SGB Online Last Week
Brands at the Boston Marathon, Bass Pro’s revised deal with Cabela’s and Dick’s Sporting Goods’ new compression apparel line were among the most popular stories last week on sgbonline.com.
