Ripton & Co. (Ripton), the technical active stretch denim brand is expanding its product line and adding a vest to the fall collection. “This is Ripton & Co.’s first vest, and we are excited about the look, fit and style,” said Elliot WIlkson-Ray, founder and CEO. “It’s classic yet edgy with a rockstar energy look […]
Archives: Press Releases
Baffin Introduces Downtown Collection
Baffin, the Canadian-based designer and manufacturer of cold-weather performance boots since 1979, dropped its Downtown collection of urban winter boots available to Canadian and U.S. consumers. Inspired by people who brave winter’s cold in cities and urban locales, the Downtown Collection offers “proven technology, comfort and warmth” in two men’s styles and three women’s styles. […]
Gore-Tex Brand Campaign Showcases Commitment to Innovation, Performance and Responsibility
Timed with the introduction of Gore-Tex’s AW22 season product launch, the company created its “Our Work Is Never Done” campaign showcasing four decades of innovation from Gore’s Fabrics Division. The story outlines Gore’s journey “to develop its high-performing product technologies in durable, waterproof, windproof, and breathable protection.” The campaign ends with introducing new Gore-Tex products […]
Jack Wolfskin Introduces Zero Tape Technology In New Tapeless Jacket
Jack Wolfskin, the technical and sustainable outerwear manufacturer, is continuing its sustainable product line with the Tapeless Jacket, available in Fall 2022. The Tapeless Jacket eliminates 60 feet of seam-seeling tape and introduces a new seam construction. “Seam tape is the weakest component used in the production of waterproof outdoor apparel. The weight of the […]
Revo’s Launches Audio-Enhanced Smart Sunglasses
Revo launched its Revo Sonic audio sunglasses that let listeners field phone calls, listen to music and monitor fitness workouts with an optional app. Three years in the making, the new frames combine Bluetooth audio technology with the brand’s signature NASA polarized lenses. The glasses feature RevoWhisper technology, which cancels out ambient noise while enhancing […]
On’s Cloudprime Reshapes Carbon Waste Into Running Shoes
Swiss sports brand On presents the first shoe made from carbon emissions, called Cloudprime. “This is a significant moment in On’s journey to move away from petroleum-based resources by creating a new foam material called CleanCloud, made using carbon emissions as a raw material. On is the first company in the footwear industry to explore […]
Aetrex Launches Proprietary 3D Data Portal
Aetrex, Inc. (Aetrex), the manufacturer of foot scanning technology, orthotics, comfort and wellness footwear, launched its Foot.com data portal, a dedicated platform to help shoe manufacturers worldwide create better-fitting footwear. Users can view and extract global 3D foot data by gender, foot size, country, and more. “Launching the portal marks a significant step forward in […]
KUIU Debuts Silent Hunting Apparel
KUIU, the manufacturer of performance hunting gear, launched a line of apparel focused on silent movement in cold conditions, engineered with a feature set for treestand hunting. The Proximity series includes the Proximity Insulated Hooded Jacket and Proximity Insulated Pant,and combines technologies to ensure the wearer is undetected during close encounters with wildlife in cold weather conditions. Both […]
Matador and Volcom Team Up Once Again with Largest Collaboration to Date
BOULDER, Colo. (Sept. 14, 2022) – Matador Travel Equipment, the award-winning producer of high-performance travel equipment, and Volcom, the iconic board sports brand, today announced the Matador x Volcom Bark Camo print collaboration. Building off the success of the brands’ first collaboration, which launched in 2021, the Bark Camo print is offered in a robust […]
Honey Stinger Announces Fall NCAA College Hive Captains
Honey Stinger announced its Fall NCAA College Hive captains. They include Rutgers soccer player Riley Tiernan, Notre Dame football player Chris Tyree, Temple basketball player Jalynn Holmes, and Auburn football player TJ Finley. The College Hive is the company’s Name, Image and Likeness (NIL) program for collegiate athletes that rolled out in fall 2021.The program […]
Econic Drops Three E-Bikes Styles In The U.S.
Building on its growth in Europe, the e-bike brand Econic One launched three styles in the U.S. for a wide range of intended purposes and riding styles designed to cover the majority of riders. Styles include: Econic One Comfort Limited Econic One Bandit Econic One Adventure Econic One e-bikes are Class I models featuring pedal […]
Salomon Unveils New Brand Signature: “Tomorrow Is Yours”
OGDEN, UTAH (Sept. 13, 2022) — Salomon, a leading global outdoor sports brand based in the French Alps, today unveiled a new brand signature, updated logo, and brand campaign video as part of the company’s objective to inspire a new, younger audience of outdoor enthusiasts and athletes to unleash the best version of themselves. The […]
Recover Brands Releases 100% Post-Consumer Recycled Sport Elite Collection
CHARLOTTE, N.C., (September 13, 2022) – Recover Brands, a sustainable apparel leader in North America with products that are environmentally friendly and socially responsible, is excited to announce the release of their newest collection – Sport Elite. Designed for maximum comfort and versatility, Recover Brands’ Sport Elite is the ideal performance garment for any activity. […]
The North Face Releases Third Installment Of Gucci Collaboration
The North Face and Gucci rolled out the third chapter of their ongoing collaboration for Fall/Winter based on designs from TNF archives mixed with Gucci’s bright colors. The ready-to-wear collection features TNF heritage styles, including its goose-feather down Sierra Parka, Down Vest, Windjammer, and a collection of equipment and accessories. The outerwear silhouettes are archival […]
Blackcrows Reintroduces The Mirus Cor
Black crows, the French ski products and apparel brand, reintroduced the Mirus Cor, a ski built for fast turns and freestyle carving in various terrain. Built with a fairly long rocker and split tail, the Mirus Cor allows skiers to play with shorter curve radiuses, either on the piste or hunting for side hits. It […]