Archives: Press Releases

Nikwax released its Sustainability Report through 2025. As a manufacturer of PFC-free aftercare products, Nikwax said it “understands it has a fundamental responsibility to preserve the natural environment while preventing further damage to the planet and its people.” And founded on these principles 45 years ago, and now as a global business, Nikwax said its […]

With the objective of developing the highest performing moisture management fabrics that relieve the apparel industry’s dependence on chemical wicking finishes, NexTex Innovations and Optimer Brands partnered to launch its TurboDry drirelease Wool fabric collection. TurboDry drirelease fabrics incorporate a patented technology at the fiber and fabric level that focuses to wick moisture from the […]

Jenson USA has added a new service for customers by introducing its Suspension Service, which allows mountain bike riders in the U.S. to send their suspension components direct to Jenson USA to have professional, factory-level service performed on the forks and shocks of their bikes. “We are all thrilled to bring this new suspension service […]

Easton Diamond Sports announced the launch of its 2022 Ghost* Advanced fastpitch bat with new technology and design. “It’s always exciting to see one of our new bats released to the public and into top players’ hands,” said John Loeffler, Easton Bat category manager. “Especially with something like the Ghost Advanced, that is already so […]

Nite Ize launched its GearPro Utility Straps. Available at retail in early spring, these utility straps feature stretchy, UV-resistant rubber with an aluminum buckle. “When we looked at our tie-down product assortment as a whole, we saw a need for a mid-sized, all-purpose utility strap,” said Rick Case, Nite Ize founder and CEO. “The GearPro […]

Nite Ize launched its Squeeze Clippable Phone Holder available at retail early spring. The universal phone holder clips to a belt or backpack strap. “Our Squeeze design has been a hit since its release last year, so we wanted to expand its utility and versatility on the go,” said Rick Case, Nite Ize founder and […]

Nite Ize launched the Steelie Orbiter Plus Dash and Vent Kits for early spring delivery at retail. The Orbiter Plus Kits allow customers to mount and secure its Apple MagSafe iPhone in the car, even while inductive charging. “Nine years ago, Nite Ize invented magnetic phone mounting technology with Steelie,” said Rick Case, Nite Ize […]

Helly Hansen said it will participate in the first annual International Ski Patrol Day on February 10, 2022, which will recognize the work patrollers do to keep resorts safe for all skill levels of play. The company also said it would donate five percent of all its e-commerce sales from February 10-14, 2022, to organizations […]

Ignik showcases its next generation of portable propane products, building on its sustainably designed solutions for outdoor heat.  With upgraded versions of the Gas Growler and the FireCan propane-powered fire pit and new accessories, the brand “continues to innovate zero-waste heating options for outdoor adventure.” The Gas Growler X offers a longer-lasting alternative to single-use propane bottles […]

British brand, Finisterre, announced it released its first fully-circular jacket. Built as an insulated outerwear piece, the Biosmock can be layered under a waterproof jacket or worn as an outer shell. Constructed with a PrimaLoft Bio compostable shell, renewable and traceable HD Wool Apparel Insulation and biodegradable fasteners, the jacket will compost at the end […]

Eddie Bauer has introduced the BC Flyline Kit designed to meet the needs of adaptive skiers who use mono or bi-ski to participate in alpine skiing. Alpine sit skiers require a molded plastic bucket mounted to one or two skis with handheld outriggers for stability, allowing people with disabilities to ski. Eddie Bauer worked closely […]

 This year Therm-a-Rest celebrates its 50th anniversary. In 1971, Jim Lea, one of the company’s founders, invented the first self-inflating sleeping pad. In 1972, with his two partners, John Burroughs and Neil Anderson, all three Boeing engineers from Seattle, WA, they set their sites on creating a more comfortable night at camp, which marked the […]

OrthoLite celebrates its 25th anniversary in 2022 following “record-setting growth years.” “Our growth is a testament to the brand partnerships we have forged over the years and also to the efforts and ingenuity of the entire OrthoLite family,” said Glenn Barrett, founder and CEO. “As we celebrate the company’s 25th anniversary in 2022, we remain […]

Primus is running its ‘Service For a Reason’ program offering free repair parts for select Primus backpacking stoves for the second year. First launched in Spring 2021, Primus said it is “aiming to grow a culture of repairing gear in the outdoor industry rather than replacing it with new.” “One very clear observation that we […]