Archives: Press Releases

  McDavid, the manufacturer of sports medicine products and Hex padded basketball apparel, signed an agreement with five-time NBA All-Star John Wall, who has worn McDavid’s Hex padded apparel through his pro basketball career, as a global ambassador for the company’s Hex product line. The agreement includes Ball promoting Hex padded leg and arm sleeves, […]

Ruffwear, the manufacturer of performance dog gear, launch two collections for FW22/23 season on August 17. The Trailhead collection flexes across lifestyles and activities so humans and dogs can find “common ground to play and explore more together.”Launching October 12, the Innovative Insulation collection features winter jackets with technical insulation for the cold weather. “This […]

Begunje, Slovenia (Aug. 18, 2022) – Elan, the only global ski manufacturer handcrafting skis 100% on green energy and 100% in the Slovenian Alps, for 77 years, earns the coveted GREEN STAR Certificate for the company’s integration of social responsibility and sustainability plans through 2030 and beyond. As a heritage brand, deeply connected to its […]

After 17 years of doing business in the U.S., Outdoor Prolink, the pro purchase program created for outdoor professionals, announced its expansion into Canada last Fall and has grown to include the following brands for Canadian outdoor professionals—BadFish, G3, Helly Hansen, Mammut, Mountain Hardwear, NOBL Wheels, Red Paddle, SMRT Tent, and Thule.  Outdoor Prolink’s verified […]

Nite Ize, a manufacturer of solution-based products, announced its partnership with six outdoor brands that use its patented Tru Zip waterproof zipper—a toothless, dustproof, waterproof zipper—including Simms Fishing, Hydro Flask, Fishpond, CamelBak, Booē, and  Adventure Medical Kits “TRU Zip technology enables us to provide a first-of-its-kind solution across a variety of outdoor activities from hunting and […]

Therm-a-Rest, the manufacturer of camping gear since 1972, celebrates its 50th anniversary this year. SGB Media talked with Brandon Bowers, product manager at Cascade Designs, the company’s long-time parent, about how Therm-a-Rest got its start, its longevity and its latest innovations. How did Therm-a-Rest get its start? A major layoff at Boeing prompted two laid-off engineers […]

Aetrex, Inc. (Aetrex), the manufacturer of foot scanning technology, orthotics and comfort & wellness footwear, announced its Albert 2 Pro foot scanning technology is being used in performance labs of notable brand partners, including BOA Technology Inc., makers of the BOA Fit System, to enhance the performance of their fit systems and footwear of global […]

Geartrade, the outdoor marketplace for unnew gear, received its 2022 Climate Neutral Certification. This is the second consecutive year following the measurement of its 2021 greenhouse gas emissions, purchasing eligible verified carbon credits to offset its footprint and detailing plans to reduce emissions for the coming year. “These are small but important steps in the […]

Stanley, a PMI Worldwide brand known for its vacuum-insulated food and drinkware, launched its Wild Imaginations kids’ collection for children ages eight and older.  “Stanley’s loyal consumers have asked us to expand our assortment and develop products for the little ones in their lives,” said Terence Reilly, global president of Stanley brand. “Delivering against our […]

Rumpl, the manufacturer of technical blankets, introduced the NanoLoftâ Flame Blanket for use at the campfire or firepit. “One of the most frequent requests we get from Rumpl fans is for a flame-resistant blanket, and we designed the NanoLoft Flame Blanket for extended life around the campfire,” said Wylie Robinson, founder and CEO. “The proprietary blend of […]

Osprey, a Helen of Troy brand and a creator of carrying solutions, introduces Talon Earth, the brand’s first bluesign-approved pack, reflecting the brand’s intention to create gear with a smaller environmental footprint. Features include: bluesign® approved recycled 100D check high-tenacity nylon; PFC/PFAS free DWR; recycled stretch mesh and spacer mesh; recycled webbing; 50 percent recycled […]

OGDEN, Utah (August 11, 2022) — Today, Salomon is expanding its roster of U.S. road running athletes with the addition of professional road and track runner, Maggie Montoya. Montoya joins the Salomon team with an impressive resume of running accomplishments, including her debut marathon time of 2:29:08 from the Chevron Houston Marathon in January 2022. […]

Franklin Sports, a manufacturer and retailer in the sporting goods industry, signed a partnership with pro pickleball players JW Johnson, Jorja Johnson and Julie Johnson. With the partnership, Franklin Sports becomes the exclusive paddle provider to the Johnson family. The partnership will also introduce a signature paddle designed with JW Johnson in 2023. JW Johnson, […]

True to Forloh’s no-concessions approach, the One Pack’s exterior is a coated, military-grade 210d ripstop nylon that features a fully-submersible, dry bag main compartment (tested to 200 feet).  The main compartment features an RF-welded interior with a double PU-coated 200d/exterior Diamante fabric and a YKK Aquaseal locking zipper with a teeth-covering kissing welt for water […]

ROCKFORD, Mich. (Aug. 9, 2022) – Chaco Footwear, the iconic outdoor lifestyle brand, today announced the launch of its highly-anticipated, lightweight, low-profile performance sandal – the Bodhi. The Bodhi sandal features Chaco’s signature pass-through webbing in a minimalist pattern and an adjustable toe loop to keep your foot secure. Weighing in at only 7.24 oz […]