“Day One” focuses on the power of choice and embracing the discomfort associated with beginning a new fitness routine
Archives: Press Releases
Dovetail Workwear Announces 2024 Maven Brand Ambassadors
Portland, Oregon (January 11, 2024) – Dovetail Workwear – the largest exclusively women’s workwear brand in the northern hemisphere – is committed to creating durable, comfortable and sustainable apparel, built by, for and with women. Dovetail Workwear’s products are co-created and rigorously tested by authentic women engaged in real work. A few of these unsung […]
5.11 Tactical Partners with USCCA To Expand ABR Academy Classes for 2024
More than 500 classes to take place at 5.11-owned retail locations
Dimension-Polyant Launches New Tactical Pack Fabrics made stronger with Tyra Technology
A thinner, lighter, more durable textile solution for carrying tactical gear
Blackcrows Unveils Ghost Resort Limited Edition Capsule
Inspired by Ghost Resorts Chapter 3: Japan
Sea Bags Scores with NFL Licensing Deal, Launches Recycled Totes and Accessories
Sea Bags announces exclusive collection officially licensed by the NFL, providing fans with stylish and sustainable totes
Outdoor Research unveils new material and DWR technology tied to sustainability push for Fall 2024
In 2024, OR transitions consumer production away from the intentional use of PFAS, and is global launch partner for new Nikwax DWR treatment.
Gordini Fall 2024 Collection Features Artist Series and Nordic Gloves; Expanded Sock Offerings
Partnerships with female environmental artists highlight new men’s and women’s mitts; introduction of the brand’s first nordic-specific glove designs
Chris King Releases Micro Spline Support for R45D Hubs
December 1st, 2023 – Portland, OR – Chris King has announced the release of new Micro Spline drivers for their market-leading R45D hubs, available January 1st from all Chris King retailers. Shimano’s Micro Spline technology improves engagement in the freehub, with 23 closely spaced splines driving the cassette. Coupled with Chris King’s own R45D hubs, which […]
Free Fly Apparel signs Pro Surfer Evan Geiselman
Free Fly expands growing surf ambassador team
Freeskier Nikolaï Schirmer Expands Partnership with blackcrows to Include Apparel and Equipment
Chamonix, France (January 1, 2024) – blackcrows, the iconic French ski brand focused on design-driven high-performance ski products and apparel, is excited to announce an expanded partnership with freeskier Nikolaï Schirmer (Niko) to include apparel and equipment. Niko’s journey with blackcrows is a testament to his dedication to the sport and the brand’s commitment to fostering a community of […]
TRX Partners With Xponential Brands Club Pilates and YogaSix
Collaboration between innovative, industry-leading fitness brands marks first franchise-wide rollout of custom TRX straps
Watershed Drybags launches New Material Innovation and Colors
Watershed’s waterproof, Made in the USA drybags receive tech, color upgrade
Terracea Unveils Bold Evolution in 2024: Elevating Beyond Core Winter Gear
Redefines everyday outdoor fashion
Recco heads into 2024 with 36 Recco SAR Helicopter Detectors placed globally
The Recco network will continue to expand in the new year as the brand partners with more SAR organizations
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