Sea to Summit Welcomes Adventure Photographer Daygin Prescott as Newest Brand Ambassador

Perth, Western Australia (March 7, 2024) – Sea to Summit, the award-winning global manufacturer of adventure equipment, proudly announces the appointment of emerging Australia-based photographer, climber and adventurer, Daygin Prescott, as their newest global brand ambassador. This collaboration marks an exciting milestone for both Sea to Summit and Daygin, bringing together innovation, creativity, and a […]

Alpine Ready – La Sportiva Announces Fall 2024 Apparel Line

Boulder, Colo. (Feb 28, 2024) – La Sportiva, makers of the world’s finest mountain gear, today announced its new apparel collection for Fall 2024. This new line blends advanced materials with the Italian brand’s commitment to environmental responsibility, offering gear that provides warmth, durability, and protection against extreme weather. “Our goal with this new collection […]

Roka Partners with CrossFit Games for eyewear and swimwear, signs Tia-Clair Toomey-Orr

Austin, TX (Feb. 28, 2024) — Roka, the renowned performance design brand that creates and manufactures eyewear and technical apparel for lifestyle and competitive athletes, has signed a contract to become an official sponsor of the 2024 CrossFit Games. This partnership with CrossFit will showcase Roka’s commitment to promoting excellence, performance, and style in the […]