Park City, UT (May 30, 2024) — Snowsports Industries America (SIA), the premier trade association representing the winter outdoor industry, is excited to share an early look at key data from the organization’s Winter Sports Annual Participation Preview and End of Season ’23-’24 Winter Enthusiast Insights Report. Both reports shed light on the health, vitality […]
Archives: Press Releases
OrthoLite Founder, CEO Glenn Barrett Accepts Honor of Induction into 2024 Sporting Goods Industry Hall of Fame
Barrett recognized by the National Sporting Goods Association for his significant contributions to the sporting goods footwear industry through development of open-cell PU foam
Introducing the All-New Fall 2024 Explore Day Pack Collection From Eagle Creek
Featuring natural wax coating and 100% recycled materials
Arc’teryx Joins Ellen McArthur Foundation’s Fashion ReModel Initiative
The brand is among the first participants in the Foundation-led initiative to accelerate the transition to a circular fashion economy
Nocs Provisions Launches Premium Waterproof Field Tube Monocular
Available in 8×32 and 10×32, the Field Tube builds on Nocs’ growing range of travel- and adventure-ready outdoor optics
Dovetail Workwear announces New Maven Partnership with HGTV Stars
Portland, Oregon (May 21, 2024) – Dovetail Workwear – the largest exclusively women’s workwear brand in the northern hemisphere – is committed to creating durable, comfortable and sustainable apparel, built by, for and with women. Announced today, Dovetail is thrilled to welcome renowned restoration expert Elizabeth Finkelstein and interior designer, Jennifer Salvemini – co-stars of the new HGTV series Who’s Afraid of a Cheap Old House – to […]
Grassroots announces nominees for 2024 Outdoor Specialty Awards
Awards to celebrate overall excellence and outstanding achievements among vendors, retailers and sales reps
Tailwind Nutrition Dauwaltermelon Endurance Fuel returns, for keeps
Watermelon-Lime flavor created with legendary ultrarunner, Courtney Dauwalter, joins Tailwind suite of flagship flavors
Helinox Enters New Category with Introduction of Play Packable Outdoor Games
Built to be played outside, anywhere, Play is designed to bring people together from the backcountry to the backyard
Dovetail Workwear Celebrates Expecting Parents with New Maternity Styles for Work and Play
PORTLAND, OREGON (May 14, 2024) – Dovetail Workwear – the largest exclusively women’s workwear brand in the world, announces the expansion of its maternity line, with the introduction of the Freshley Maternity Overalls and Anna Maternity Work Pant. The new maternity styles are designed specifically for the multi-tasking expectant parent, offering stylish and accommodating gear […]
Gerber Gear Reinvents the Legendary StrongArm into a Camping Essential
Originally unveiled in 2014, the iconic StrongArm has been reimagined into the StrongArm Camp, designed to be the ideal fixed-blade knife for exploring the outdoors.
Xero Shoes Debuts Basketball Shoe Partnership with Denver Nuggets Shooting Guard Justin Holiday
Xero Shoes announced its first NBA athlete partnership with Denver Nuggets shooting guard Justin Holiday, who will wear a custom-designed barefoot/minimalist basketball shoe during Tuesday’s NBA Playoffs game versus the Minnesota Timberwolves. “After years of working out off-court barefooted, I felt the first-hand benefits of allowing my feet to move in their natural state and […]
66°North Announce Updated ‘Snæfell’ Shell Jacket With New Plant-Based Polartec Power Shield Pro
Icelandic outerwear brand 66°North announce the launch of their updated Snæfell shell jacket, now crafted with Polartec Power Shield Pro plant-based waterproof fabric technology providing sustainable weather protection. The Snæfell jacket’s overall design and qualities has already won it both the prestigious ISPO Outdoor Award and the Scandinavian Outdoor Award, and with the updated fabric it is more waterproof, breathable and more sustainable. The advanced […]
Work Sharp Launches New Ken Onion Knife and Tool Sharpener MK.2
Work Sharp Sharpeners, the industry-leading manufacturer of knife and tool sharpeners, today introduced the new Ken Onion Edition Knife & Tool Sharpener MK2 sharpening system. Building on the successful and time-tested Ken Onion Edition Knife & Tool Sharpener, the Ken Onion MK.2 will be offered as a stand-alone sharpener or as an Elite package that […]
EFoiling pioneers Lift Foils launches inflatable Blowfish accessory for foil boards
The new add-on will ease the learning curve for beginners and add utility for seasoned riders.
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