Archives: Press Releases

Nocs Provisions, maker of binoculars, monoculars and accessories, launched the Red-Tailed Hawk Collection, a limited-edition drop inspired by the raptor.  The Collection includes the Zoom Tube Monocular and the brand’s three waterproof binoculars: Standard Issue, Field Issue and Pro Issue, all in color variations that capture the dusky colors of the Red-Tailed Hawk.  The Red-Tailed Hawk is a bird of prey […]

Timberland Eyewear introduced black acetate Wayfarer frames with contrasting metal detailing and polarized lenses. Model #TB9316 is available in Matte Gunmetal/Green Polarized (09R), Matte Black/Smoke Polarized (02D) and Matte Dark Ruthenium/Brown Polarized (13H). Features include the Timberland logo, universal shapes and uncluttered silhouettes. Lens Width, 61 mm; Bridge Width, 15 mm; Temple Length, 140 mm. […]

Orvis, the home and travel dog products, fly-fishing and outdoor apparel retailer, launched its RecoveryZone dog bed. The company was one of the first to commercialize the dog bed in the U.S. in 1977. “We’ve built the best dog bed on the market for maximum rest and recovery,” said Brandon Jorgensen, product designer at Orvis. “We […]

Scarpa, the manufacturer of performance footwear for mountain sports, reported achieving Benefit Company status, a legal designation that identifies companies who, along with profit, aim to generate “value for the public and the planet.” Scarpa “ensures it will continue to operate in a transparent, responsible and sustainable way, and with consideration for its impact on […]

Mountain Equipment Company (MEC), the Canadian outdoor retailer, launched its 2023 Classics Collection, including the Rad Pants with added stretch, head-to-toe looks, recycled down insulation, and limited-edition colors and patterns. This third capsule of the MEC Classics Collection draws inspiration from its Summer 1990 catalog and pays homage to the brand’s heritage with a retro […]

Fast Track Tennis is a new device that allows users to hit 200 live tennis balls every 10 minutes with no required tennis court, practice partner or ball pick-up, helping “users build the necessary muscle memory to become a better player while having fun at the same time.” Using just three tennis balls, a portable […]

Northwest River Supplies (NRS), an equipment and apparel supplier for water recreation, safety and rescue, launched PaddleWays, a paddling navigation app in partnership with onWater. “While other adventure sports have long benefitted from widely used mobile technologies, paddlesports has been left behind, until now,” said NRS Chief Marketing Officer Mark Deming. “Our vision for PaddleWays is […]

For Spring 2024, Primus will launch the Ulti Stove System and Ulti Pots. The Ulti Stove Systems is a wind-resistant cooking solution receiving an ISPO Award for “Innovative Outdoor Stove” at the OutDoor by ISPO 2023 trade show in Munich, Germany. “We’ve been providing solutions to explorers for the past 130 years and are excited […]

BUFFALO, NY (July 24, 2023) – Born in 1948 in the small village of Kirchheim Teck, Germany, LEKI is celebrating 75 years of innovation and family-owned history. From skiing to trekking to trail running, LEKI takes pride in making the best poles in the world for every adventure and has grown to be one of […]

LIVSN Designs, an outdoor apparel company, introduced its Well Worn Gear Secondhand Marketplace to keep its products in rotation and out of the landfill. The platform allows customers to sell their used LIVSN products and purchase LIVSN gear from other sellers, who can also opt for LIVSN marketplace credit or cash. “We’re excited to be […]

La Sportiva, the maker of mountain gear, introduced a climbing footwear line for Spring 2024, highlighted by the No-Edge collection that offers climbers “intuitive performance, increased sensitivity and superior durability.” The No-Edge collection includes the Mandala and updated versions of the Futura, the Mantra and the Genius. The brand will also release the TX4 Evo, an “eco-friendly approach shoe designed to […]

Outdoor Research, the technical outdoor apparel company, launched into the mountain bike category for Spring 2024 with its eight-piece Freewheel MTB collection, addressing a core activity for a large segment of its customer base. “The Freewheel program was developed because our customers and athletes ride mountain bikes alongside their many other outdoor activities, and we […]

Igloo and Warner Bros. Discovery Global Consumer Products, in celebration of WB’s 100th anniversary, collaborated on a Looney Tunes Cooler Collection featuring a Little Playmate cooler and stainless steel drinkware with Bugs Bunny front and center. Igloo reported it would expand the Cooler Collection later in 2023 with a Looney Tunes cooler bag.  “We’re beyond […]

PrimaLoft reported adding four styles to its Active Evolve line of insulating fabrics it first introduced in 2018. Combining the lightweight warmth of insulation with the fabric’s breathability, Primaloft’s Active Evolve “performs in a wide range of activities, regardless of intensity or season,” allowing “brands to use less overall material when designing a garment, reducing […]

White Duck Outdoors, a provider of tents and outdoor accessories, launched two new tents, the Altimus Bell Tent and the Rover Scout Tent (in two sizes, 8ft x 9ft and 8ft x 13ft). Made with a sustainably sourced polycotton blend canvas fabric from BCI-certified cotton and recycled ocean-bound plastics, the material is “lighter than canvas but stronger […]