Alterra Mountain Company announced it has established the Alterra Mountain Company Community Foundation, a public charity created to offer financial support to North American communities where it operates. Alterra Mountain Company founders from Henry Crown and Company and KSL Capital Partners, and Alterra Mountain Company CEO, Rusty Gregory, have donated an initial $2.6 million to […]
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Alterra Mountain Company Community Foundation To Provide Financial Support Where It Operates
Alterra Mountain Company announced it has established the Alterra Mountain Company Community Foundation, a public charity created to offer financial support to North American communities where it operates. Alterra Mountain Company founders from Henry Crown and Company and KSL Capital Partners, and Alterra Mountain Company CEO, Rusty Gregory, have donated an initial $2.6 million to […]
Alterra Mountain Company Names New President and COO Of Solitude Mountain Resort
Alterra Mountain Company announced that Amber Broadaway has been selected as President & Chief Operating Officer of Solitude Mountain Resort in Utah.
Alterra Mountain Company Announces $207 Million In Improvements
Alterra Mountain Company announces its plans to invest $207 million in capital improvements for the upcoming year, including transformational base area and on-mountain developments at Steamboat, Deer Valley Resort, Squaw Valley Alpine Meadows and Mammoth Mountain.
Alterra Mountain Company Appoints COO, Resorts
Alterra Mountain Company announced the promotion of Mark Brownlie, current president of Mammoth Mountain and June Mountain and regional chief operating officer (RCOO), Western Region, to chief operating officer, Resorts for Alterra Mountain Company.
Alterra Mountain Company Names Dakine Official North American Partner
Dakine announced a new four-year partnership, naming Dakine the official glove and bag partner of Alterra Mountain Company’s 15 North American mountain destinations. This partnership will be activated year-round to support all winter and summer on-mountain activities at each Alterra Mountain Company destination.
Alterra Mountain Company And Coca-Cola Announce New Multi-Year Partnership Agreement
Alterra Mountain Company and the Coca-Cola Company announced a new multi-year partnership agreement designed to enhance its on-site guest experience. The partnership will expand to new destinations within Alterra Mountain company’s portfolio and build on its relationship between Alterra Mountain Company’s destinations in North America and the Coca-Cola Company.
Honey Stinger Partners With Alterra Mountain Company
Honey Stinger has entered into a two-year partnership with Alterra Mountain Company, the owner and operator of 15 North American mountain destinations.
Seventh Generation Partners With Alterra Mountain Company As Front of House Disinfectant
Seventh Generation* today announced a five-year partnership with Alterra Mountain Company. Under the agreement, Seventh Generation will provide a full range of professional cleaning and disinfectant products. Starting this month, Seventh Generation will be the preferred front of house cleaning supplier for Alterra Mountain Company’s North American destinations including Steamboat and Winter Park Resort in […]
Seventh Generation Named Official Front of House Disinfectant For Alterra Mountain Company
Seventh Generation* today announced a five-year partnership with Alterra Mountain Company. Under the agreement, Seventh Generation will provide a full range of professional cleaning and disinfectant products. Starting this month, Seventh Generation will be the preferred front of house cleaning supplier for Alterra Mountain Company’s North American destinations including Steamboat and Winter Park Resort in […]
Alterra Mountain’s Debt Ratings Downgraded
Moody’s Investors Service downgraded Alterra Mountain Company’s corporate family rating (CFR) to B2 from B1 and probability of default rating (PDR) to B2-PD from B1-PD.
Alterra Mountain Company Announces Leadership Changes, Creates New Company Divisions
Alterra Mountain Company CEO, Rusty Gregory, has announced leadership promotions and organizational changes.
Alterra Mountain Company Sets Plan For 20/21 Winter Operations
Alterra Mountain Company plans to limit daily lift tickets, prioritize access for season pass holders, eliminate walk-up window sales and discontinue the sale of most undated lift ticket products due to COVID-19 as part of its strategy to prepare for its 20/21 Winter operations.
Alterra Mountain Company Announces EVP & CFO
Alterra Mountain Company announced the promotion of Adam Knox as Executive Vice President and Chief Financial Officer. Knox most recently served as the Senior VP, Strategy & Corporate Development.
Alterra Mountain Co. Enacts Measures In Face Of ‘Zero Revenue’
Denver, CO-based ski resort owner and operator Alterra Mountain Co. has enacted a series of measures from layoffs to pay cuts to reducing capital expenditures as an aggressive reaction to “zero revenue for the foreseeable future,” CEO Rusty Gregory told employees in a companywide email sent over the weekend.
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