New for Winter 2021/22, Alterra Mountain Company has introduced Ikon Pass Travel, a travel planning service that offers exclusive to Ikon pass holders the option to book adventure travel across Ikon Pass destinations. With Ikon Pass Travel, Ikon pass holders log into their account and can review/compare airfare, hotels and activities across Ikon Pass destinations […]
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Dakine’s Limited-Edition Collection Expands Partnership With Alterra Mountain Company
Further expanding its four-year partnership with Alterra Mountain Company, Dakine launched its limited-edition Ikon Pass collection to include men’s and women’s Excursion Gloves and the Heli Pro 24L Backpack. “Dakine and Alterra Mountain Company share a fundamental goal to help skiers and snowboarders have another ‘best day’ on the mountain. With this ethos in mind, […]
Alterra Mountain Company & Dakine Unveil Exclusive Ikon Pass Collection
Denver, CO, October 21, 2021 — Further expanding their four-year partnership, Alterra Mountain Company and Dakine are launching an exclusive, limited Ikon Pass collection. After outfitting bike park employees and select on-mountain winter staff at Alterra Mountain Company’s 15 North American mountain destinations, Dakine is bringing its technical gear to the Ikon Pass community on […]
Alterra Mountain Company Acquires Purcell Heli-Skiing
Alterra Mountain Company announced it has purchased Purcell Heli-Skiing in British Columbia, Canada. The company will be incorporated into its mountain experience, CMH Heli-Skiing & Summer Adventures.
Alterra Names New President & COO Squaw Valley Alpine Meadow
Alterra Mountain Company has hired Dee Byrne as the new president & COO of Squaw Valley Alpine Meadows based in Olympic Valley, CA, effective immediately.
Alterra Mountain Company Names President & COO For Mammoth And June Mountain Resorts
Alterra Mountain Company announced that Ron Cohen, Esquire, current president and chief operating officer, Squaw Valley Alpine Meadows, would return to Mammoth Mountain and June Mountain as president and chief operating officer, effective immediately.
Alterra Mountain Company Names President & COO, CMH Heli-Skiing & Summer Adventures In Western Canada
Alterra Mountain Company announced that Rob Rohn had been named President & COO of CMH Heli-Skiing & Summer Adventures based in Banff, Alberta, Canada, effective immediately.
Alterra Mountain Company Names President
Alterra Mountain Company announced that Jared Smith had been selected as President effective June 7, 2021.
Alterra Mountain Company Community Foundation Supports Communities In Need Where It Operates In North America
Alterra Mountain Company announced it has established the Alterra Mountain Company Community Foundation, a public charity created to offer financial support to North American communities where it operates. Alterra Mountain Company founders from Henry Crown and Company and KSL Capital Partners, and Alterra Mountain Company CEO, Rusty Gregory, have donated an initial $2.6 million to […]
Alterra Mountain Company Community Foundation To Provide Financial Support Where It Operates
Alterra Mountain Company announced it has established the Alterra Mountain Company Community Foundation, a public charity created to offer financial support to North American communities where it operates. Alterra Mountain Company founders from Henry Crown and Company and KSL Capital Partners, and Alterra Mountain Company CEO, Rusty Gregory, have donated an initial $2.6 million to […]
Alterra Mountain Company Names New President and COO Of Solitude Mountain Resort
Alterra Mountain Company announced that Amber Broadaway has been selected as President & Chief Operating Officer of Solitude Mountain Resort in Utah.
Alterra Mountain Company Announces $207 Million In Improvements
Alterra Mountain Company announces its plans to invest $207 million in capital improvements for the upcoming year, including transformational base area and on-mountain developments at Steamboat, Deer Valley Resort, Squaw Valley Alpine Meadows and Mammoth Mountain.
Alterra Mountain Company Appoints COO, Resorts
Alterra Mountain Company announced the promotion of Mark Brownlie, current president of Mammoth Mountain and June Mountain and regional chief operating officer (RCOO), Western Region, to chief operating officer, Resorts for Alterra Mountain Company.
Alterra Mountain Company Names Dakine Official North American Partner
Dakine announced a new four-year partnership, naming Dakine the official glove and bag partner of Alterra Mountain Company’s 15 North American mountain destinations. This partnership will be activated year-round to support all winter and summer on-mountain activities at each Alterra Mountain Company destination.
Alterra Mountain Company And Coca-Cola Announce New Multi-Year Partnership Agreement
Alterra Mountain Company and the Coca-Cola Company announced a new multi-year partnership agreement designed to enhance its on-site guest experience. The partnership will expand to new destinations within Alterra Mountain company’s portfolio and build on its relationship between Alterra Mountain Company’s destinations in North America and the Coca-Cola Company.
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