Alterra Mountain Company plans to expand Deer Valley Resort, adding 3,700 acres to the ski-only destination in the Wasatch Mountains in Park City, UT.
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Alterra Mountain Company Closes on Schweitzer Acquisition
The addition of Schweitzer brings the company’s year-round mountain destinations to 17 in North America, including the world’s largest heli-ski operation.
Alterra Mountain Company Releases First Impact Report
Alterra Mountain Company released its first Impact Report focused on four core pillars—Prioritizing People, Protecting the Planet, Investing in Community, and Operating Responsibly. The report lays out a roadmap to further implement the company’s new social responsibility platform, Forward Stance, to make positive impacts across all company operations. To read more, go here.
Alterra Mountain Company Releases Its First Impact Report
DENVER, CO, June 7, 2023 – Alterra Mountain Company reinforced its commitment to social responsibility, unveiling its first Impact Report. Focused on four core pillars – Prioritizing People, Protecting the Planet, Investing in Community, and Operating Responsibly – the report lays out a roadmap to further implement the company’s new social responsibility platform, Forward Stance, […]
Alterra Mountain Company To Acquire Schweitzer In Idaho
Alterra Mountain Company reported it entered into an agreement to purchase Idaho’s Schweitzer, expanding its portfolio in the Pacific Northwest by joining Crystal Mountain in Washington.

Alterra Mountain Co. Lays Out Capital Investment Plan Worth Nearly $500 Million
Alterra Mountain Company outlined a nearly $500 million capital investment program focused on enhancing the guest and employee experience across its destination resorts over the next year.
Alterra Closes On Snow Valley Mountain Resort Acquisition
Alterra Mountain Company closed on the purchase of Snow Valley Mountain Resort, adding another Southern California destination to its regional portfolio.
Alterra Mountain’s Debt Ratings Upgraded
S&P Global Ratings raised its issuer credit rating on Alterra Mountain Co. to ‘B+’ from ‘B’ due to its improving leverage. S&P said it believes Alterra Mountain Co. will be able to sustain total leverage well below 6x even though S&P’S baseline assumption is for the U.S. economy to enter a shallow recession in early 2023.
Alterra Mountain Company Acquires Ski Butlers
Alterra Mountain Company acquired Ski Butlers, a ski equipment rental and delivery service headquartered in Utah.
Alterra Mountain Company Expands Social Responsibility Team
Alterra Mountain Company expanded its Social Responsibility team, focused on the company’s three pillars of Sustainability, DEI and Community.

Smith Expands Partnership With Alterra Mountain Company
Smith announced it renewed and expanded its partnership with Alterra Mountain Company as the exclusive product sponsor of eyewear and helmets among 15 Alterra-owned resorts across North America, targeting a multi-season approach to provide resort visitors protective gear, including Smith’s snow and bike helmets and the brand’s proprietary ChromaPop lens technology across sunglasses and goggles. […]
Smith Expands Partnership With Alterra Mountain Company
Smith announced it renewed and expanded its partnership with Alterra Mountain Company as the exclusive product sponsor of eyewear and helmets among 15 Alterra-owned resorts across North America targeting a multi-season approach to provide resort visitors protective gear, including Smith’s snow and bike helmets and the brand’s proprietary ChromaPop lens technology across sunglasses and goggles. […]
Alterra Mountain Names New President And COO of Deer Valley Resort
Alterra Mountain Company announced that Todd Bennett had been selected as president and chief operating officer of Deer Valley Resort in Utah, effective August 1, 2022.

Alterra Mountain Company Announces CEO Transition
Alterra Mountain Company announced that Jared Smith, company president, will be promoted to CEO effective August 1, 2022. At that time, Rusty Gregory, the current CEO, will step back from day-to-day operations to become its board vice-chairman.
Alterra Mountain Company Introduces Ikon Pass Travel
New for Winter 2021/22, Alterra Mountain Company has introduced Ikon Pass Travel, a travel planning service that offers exclusive to Ikon pass holders the option to book adventure travel across Ikon Pass destinations. With Ikon Pass Travel, Ikon pass holders log into their account and can review/compare airfare, hotels and activities across Ikon Pass destinations […]